WELCOME, N.C. (FEBRUARY 25, 2013) – Today Armour® and Hungry-Man® brands launched ‘The Tastes of Victory’, an online and in-store promotion geared toward race fans providing an opportunity to win monthly prizes, including the grand prize of a custom designed 2013 Chevrolet Camaro.
Beginning Feb. 25 and running until Sept. 16, fans can enter for a chance to win one of 33 monthly prizes including: die-cast cars, gift cards/certificates, Armour apparel gift packs and more. At the end of the seven-month promotion, five finalists will be selected at random to receive an all-expense-paid, four-day, three-night trip for two to Charlotte, N.C. in October. The five finalists will have a chance to win the grand prize, a custom designed 2013 Chevrolet Camaro, featuring Kevin Harvick’s No. 33 Armour®/Hungry-Man® paint scheme.
Fans 18 years of age and older, within the continental United States, can enter the promotion once a month at www.thetastestofvictory.com , or by completing the official entry form found at participating retailers that carry Armour® and Hungry-Man® products.
For official rules visit, www.thetastesofvictory.com.
For additional information on today’s announcement, please visit www.rcrracing.com or for updates on Armour® follow www.twitter.com/armourracing.
About Pinnacle Foods Group LLC
Millions of times a day in more than 85% of American households, consumers reach for Pinnacle Foods brands. Pinnacle Foods is a Top 1000 Company ranked on Fortune Magazine’s 2011 Top 1000 companies list. We are a leading producer, marketer and distributor of high-quality branded food products, which have been trusted household names for decades. Headquartered in Parsippany, NJ, our business employs an average of 4,300 employees. We are a leader in the shelf stable and frozen foods segments and our brands hold the #1 or #2 market position in 9 out of 12 major category segments in which they compete. Our Duncan Hines Grocery Division manages Leadership brands such as Duncan Hines® baking mixes and frostings, Vlasic® shelf-stable pickles and Mrs. Butterworth’s® and Log Cabin® table syrups and Foundation brands such as Armour® canned meats, Brooks® and Nalley® chili and chili ingredients, Comstock® and Wilderness® pie and pastry fillings and Open Pit® barbecue sauces. Our Birds Eye Frozen Division manages Leadership brands such as Birds Eye®, Birds Eye Steamfresh®, C&W®, McKenzie’s®, and Fresh like® vegetables, Birds Eye Voila!® complete bagged meals and Van de Kamp’s® and Mrs. Paul’s® seafood and Foundation brands such as Lender’s® bagels, Celeste® pizza, Hungry-Man® dinners and entrées and Aunt Jemima® frozen breakfasts. Our Specialty Foods Division manages Tim’s Cascade Snacks®, Hawaiian® Kettle Style Potato Chips, Erin’s® Popcorn, Snyder of Berlin® and Husman’s® in addition to our food service and private label businesses. Further information is available at http://www.pinnaclefoods.com.
About Richard Childress Racing
Richard Childress Racing (www.rcrracing.com) has earned more than 200 victories and 14 championships, including six in the NASCAR Sprint Cup Series with the legendary Dale Earnhardt. RCR was the first organization to win championships in the Sprint Cup Series, NASCAR Nationwide Series and NASCAR Camping World Truck Series. Its 2013 Sprint Cup Series lineup includes Paul Menard (No. 27 Menards Chevrolet), Kevin Harvick (No. 29 Budweiser/Rheem/Jimmy John’s Chevrolet) and Jeff Burton (No. 31 Caterpillar/Cheerios Chevrolet). Its Nationwide Series program includes Brian Scott (No. 2 Shore Lodge/Armour Vienna Sausage/Fast Fixin’/Charter/Husky Liners Chevrolet), 2012 Nationwide Series rookie of the year Austin Dillon (No. 3 AdvoCare Chevrolet) and an all-star driver lineup on the No. 33 Menards/Rheem/WESCO/Armour Vienna Sausage/Hunt Brothers Pizza/Fast Fixin’ Chevrolet team. The NASCAR Camping World Truck Series program will consist of 2012 Camping World Truck Series rookie of the year Ty Dillon (No. 3 Bass Pro Shops Chevrolet) and Brendan Gaughan (No. 62 South Point Hotel & Casino Chevrolet).
