Chip Ganassi Racing announced that Sage Karam will receive sponsorship from Ivy Tech Community College on his No. 8 Chevrolet. Ivy Tech marks an addition to the sponsorship already received from Comfort Revolution and Big Machine Records.
“The partnership with Ivy Tech and Sage is a great fit for us, highlighted by the connection between Sage’s age and that of Ivy Tech’s student body,” Chip Ganassi Racing Teams president Steve Lauletta said. “Ivy Tech’s reach and activation with Sage, combined with the team’s focus on millennials, makes for a great program for the No. 8 team during the Month of May.”
The 20-year-old will become the focal point of Ivy Tech’s media campaign, allowing “the Indiana-based community college a direct connection to the demographic of its student body, and specifically to automotive tech students with a look to the future of potential careers in motorsports”.