WATKINS GLEN, N.Y. (July 29, 2018) – Watkins Glen International will introduce another new hospitality space during the upcoming Go Bowling at The Glen race weekend, when the Zippo Turn 10 Terrace opens adjacent to the Sir Jackie Stewart Grandstand.
The platform, built on top of new track rental garages will include an elevated, partially-covered view with multiple seating areas and view of a jumbotron. Each guest will also receive pre-race and fan walk access, along with a Sahlen’s Grill Meal selection. The area will be open Friday, Saturday, and Sunday of race weekend.
“With our long-standing partnership between Watkins Glen International and Zippo, it only seemed natural to collaborate on the Turn 10 Terrace,” said WGI President Michael Printup. “This area offers a fantastic view of the action that comes with NASCAR’s annual visit to our facility. Even better, guests get full access to pre-race festivities to round out their Go Bowling at The Glen experience. It’s a perfect marriage.”
The new construction continues a recent string of developments at The Glen. Last season, the track debuted the Esses Party Deck, and built a permanent platform for the Sahlen’s Pit Inn hospitality area. For the second year in a row, the Esses Party Deck has sold out prior to the start of race weekend.
The Zippo Turn 10 Terrace experience includes a general admission ticket, pre-race and fan walk access, a daily Sahlen’s grill meal, and cash bar. Tickets can be purchased at www.theglen.com or by calling 1-866-461-RACE.
“For 26 years Zippo has been proud to partner with Watkins Glen International in creating one-of-a-kind race-day activities for guests,” said Mark Paup, President and CEO Zippo Manufacturing Company. “The new Zippo Turn 10 Terrace allows us to extend the Zippo fan experience with exclusive views of one of the most thrilling spots on the track in addition to the variety of activities offered throughout the weekend. Zippo has long been an icon of American culture and what better way to continue that than by celebrating one of America’s favorite pastimes, NASCAR racing.”
The Zippo Turn 10 Terrace is the latest addition to the Zippo Hot Spot offerings at Watkins Glen International which includes infield experiences such as:
- Retail kiosks offering a full line of Zippo products.
- Exclusive racing experiences to those who purchase Zippo products onsite
- Windproof Lighter demonstrations and tune ups
- Turns at the Zippo and W.R. Case prize wheel
- Photo opportunities with the Zippo Car and Zippo Jeep
- Live DJ entertainment
The Go Bowling at The Glen headlines a weekend full of Monster Energy NASCAR Cup Series, NASCAR XFINITY, and NASCAR K&N Pro Series East action at Watkins Glen International, August 2-5, 2018. Don’t miss your opportunity to witness NASCAR’s race to the playoffs: will a title contender cement his bid for the postseason, or will a wild card punch his ticket at The Glen? For more information or to purchase tickets, fans can visit www.theglen.com or call 1-866-461-RACE.
Located within five (5) hours (~300 miles) of 25% of the US population, Watkins Glen International is the premier road racing facility in North America, twice voted “Best NASCAR Track” by readers of USA Today. Keep up with The Glen on Facebook and Twitter.
About Zippo
One of the most recognized brands in the world, Zippo was founded in the fall of 1932 by George G. Blaisdell in Bradford, Pennsylvania, where it has manufactured over 550 million windproof lighters. With the exception of improvements to the flint wheel and modifications in case finishes, the product remains unchanged and is backed by the company’s famous lifetime guarantee – “It works, or we fix it free.™” Zippo’s diverse product line includes lighters and accessories; butane candle lighters; fragrance, and a robust line of heat and flame products for outdoor enthusiasts. Zippo markets in nearly 200 countries and also owns the Ronson brand of lighters and fuel and W.R. Case and Sons Cutlery Company, both based in Bradford, Pennsylvania. For more information, visit Zippo.com.
