Two tickets to F1 at Monza to be won in new Facebook competition: THE SLIKKEST RIDE
Do we have the style to get to Monza? That’s the question automotive lovers will be asking
themselves over the next few weeks as they try to win two tickets to the Italian Grand Prix.
These sought-after seats are being offered by Sikkens, the premium brand of AkzoNobel’s
refinishing business and official paint supplier of the Vodafone McLaren Mercedes Formula
1 team.
On August 26, Vodafone McLaren Mercedes F1 driver and former world champion Lewis
Hamilton will himself decide who offers the ‘SLIKKEST RIDE’ and gets the opportunity to
see how he gets on around Monza’s curves in September.
To be in with a chance of winning this exciting prize, entrants must redesign their favorite
vehicle in a style worthy of a Formula One challenger. The ‘SLIKKEST RIDE’ is about
creating a superb paint finish to make any vehicle look as amazing and unique as the
McLaren MP4-26 race car. By posting photos or videos of their designs on the Sikkens’
Facebook wall (www.facebook.com/sikkenscr), teams can win two flights, hotel
accommodation and two Grandstand tickets to Monza this September, along with an
exclusive pitlane tour.
So what’s the reasoning behind the competition? Sikkens believes paint is about more than
just product and color. It’s an opportunity to get creative, to marry performance with
aesthetics. It’s this belief that has driven AkzoNobel to develop a high-performance coatings
system in close partnership with McLaren. The resulting ultra-light, unique chrome finish not
only ensures the MP4-26 stands out with its stunning livery – it enhances its performance.
By hosting the ‘SLIKKEST RIDE’ competition on the Sikkens’ Facebook page, AkzoNobel
hopes to take its ethos of Creating Together and Getting Color Right to a wider audience.
The company is looking for the heroes behind a creative paint job that rivals the outstanding
MP4-26.
The result should be a vehicle that makes its driver fall in love. As Lewis Hamilton said
during a recent BBC radio interview: “I love the car I drive. I think it’s the most beautiful
car on the whole grid. The paint job is the best – I think it’s the most stunning car out
there.”
The lucky winners of the ‘SLIKKEST RIDE’ will be able to judge his comments for
themselves from the comfort of their seats at the Italian Grand Prix in September. Follow
this campaign also on Twitter @AkzoNobel_AAC or post your comments #slikkestride.
Further information:
Short film showing the collaboration between AkzoNobel Sikkens and McLaren: Sikkens
Creating Together – Behind a great team stands a great paint brand
Link: http://www.youtube.com/watch?v=ueIm6BkRtRU&feature=feedwll&list=WL
Website: www.akzonobel.com/aac
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AkzoNobel is the largest global paints and coatings company and a major producer of specialty chemicals. We supply industries
and consumers worldwide with innovative products and are passionate about developing sustainable answers for our customers.
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This press release contains statements which address such key issues as AkzoNobel’s growth strategy, future financial results, market
positions, product development, products in the pipeline, and product approvals. Such statements should be carefully considered, and it
should be understood that many factors could cause forecasted and actual results to differ from these statements. These factors include,
but are not limited to, price fluctuations, currency fluctuations, developments in raw material and personnel costs, pensions, physical and
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management estimates supported by information provided by specialized external agencies. For a more comprehensive discussion of the
risk factors affecting our business please see our latest Annual Report, a copy of which can be found on the company’s corporate website
www.akzonobel.com.
Our portfolio includes well known brands such as Dulux, Sikkens, International and Eka. Headquartered in Amsterdam, the
Netherlands, we are a Global Fortune 500 company and are consistently ranked as one of the leaders on the Dow Jones
Sustainability Indexes. With operations in more than 80 countries, our 55,000 people around the world are committed to excellence
and delivering Tomorrow’s Answers Today™.
AkzoNobel Automotive & Aerospace Coatings is one of the world’s leading suppliers of paints and services for car repair,
commercial vehicles, automotive plastics and aerospace coatings markets. It sells coatings for original equipment and refinishing
applications to bodyshops, aircraft manufacturers, fleet owners, automotive suppliers and major bus and truck producers.Brands
include Sikkens®, Lesonal®, Dynacoat®, Wanda®, and Sikkens Autocoat® BT. Operating in more than 60 countries, Automotive &
Aerospace Coatings has specialists around the world who understand local markets and can serve local needs. Its state-of-the-art
customer services, color and technology solutions include offering technical and logistical support and the delivery of training
programs. Internet: www.akzonobel.com/aac
