EnerSys/ODYSSEY Batteries to Sponsor Jeff Burton’s No. 31 Chevrolet at Pocono Raceway and Martinsville Speedway

WELCOME, N.C. (July 31, 2012) -EnerSys, the global leader in stored energy solutions for industrial applications, along with their ODYSSEY Battery brand, will be primary sponsor of the Richard Childress Racing No. 31 Chevrolet and NASCAR Sprint Cup Series driver Jeff Burton this weekend at Pocono Raceway and October 28 at Martinsville Speedway.

ODYSSEY Battery, a RCR partner since 2009, delivers the extreme power that racing enthusiasts demand and EnerSys guarantees longer service life to save time and money. The five-second cranking power of ODYSSEY batteries is double to triple that of conventional batteries. In addition, the ODYSSEY battery’s sealed drycell construction makes it safe, explosion proof, leak proof and it can be mounted in any position. Its rugged construction also offers improved vibration resistance and durability.

“Our decision to become the primary sponsor for Jeff Burton at Pocono and Martinsville is an exciting opportunity for EnerSys to expand its racing partnership with RCR and introduce our products to the NASCAR community,” said John Gagge, Vice President Reserve Power Sales & Service Americas. “The RCR and EnerSys partnership has been extremely rewarding. We have been challenged to deliver high performance batteries for their competition vehicles that operate under the intense conditions of NASCAR, where battery failure is not an option. We also supply RCR with ODYSSEY batteries for their support vehicles and race car haulers. We look forward to celebrating on Sunday in Victory Lane with Jeff and the EnerSys /ODYSSEY Battery Chevrolet.”

EnerSys/ODYSSEY Battery joins longtime RCR partners Caterpillar, Wheaties and BB&T who serve as primary sponsors for a majority of the races on Burton’s No. 31 Chevrolet. Burton, currently in his 19th fulltime season in NASCAR’s premier division, has amassed 21 wins, 132 top-five finishes, 246 top-10 finishes, six pole awards and led 6,510 laps during his illustrious career. Burton sits 20th in the 2012 Sprint Cup Series driver championship point standings with four top-10 finishes, including a fifth-place finish in the prestigious 2012 Daytona 500 and a runner-up finish earlier this month in the Coke Zero 400 at Daytona International Speedway. Burton qualified for the Chase for the NASCAR Sprint Cup from 2006-2008 and in 2010 with 14-time championship winning car owner Richard Childress.

“ODYSSEY Batteries has been a great partner through the years, providing dependable and high-performance battery power to RCR,” said Ben Schlosser, Chief Marketing Officer at RCR. “It’s great to see EnerSys expand their relationship with RCR by showcasing the ODYSSEY and EnerSys brands on the No. 31 Chevrolet with Jeff.”

For additional information on today’s announcement, and all that’s happening at RCR, please visit http://www.rcrracing.com.

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About EnerSys

EnerSys®, the world leader in stored energy solutions for industrial applications, manufactures and distributes reserve power and motive power batteries, chargers, power equipment, and battery accessories to customers worldwide. Motive power batteries are utilized in electric fork trucks and other commercial electric powered vehicles. Reserve power batteries are used in the telecommunications and utility industries, uninterruptible power suppliers, and numerous applications requiring standby power. The Company also provides aftermarket and customer support services to its customers from more than 100 countries through its sales and manufacturing locations around the world. More information regarding EnerSys® can be found at www.enersys.com.

About Richard Childress Racing

Richard Childress Racing (www.rcrracing.com) has earned more than 200 victories and 14 championships, including six in the NASCAR Sprint Cup Series with the legendary Dale Earnhardt. RCR was the first organization to win championships in the Sprint Cup Series, Nationwide Series and Camping World Truck Series. Its current Sprint Cup Series lineup includes Paul Menard (No. 27 Menards Chevrolet), Kevin Harvick (No. 29 Budweiser/Rheem/Jimmy John’s Chevrolet) and Jeff Burton (No. 31 Caterpillar/Wheaties/BB&T Chevrolet). Its Nationwide Series program includes Elliott Sadler (No. 2 OneMain/Hunt Brothers/Charter Financial Chevrolet), 2011 Camping World Truck Series champion Austin Dillon (No. 3 Advocare/American Ethanol/ Bass Pro Shops Chevrolet) and Harvick/Brendan Gaughan/Menard/Ty Dillon/Max Papis (No. 33 South Point Hotel & Casino/Menards/Hunt Brothers Pizza/Armour Brand/Fast Fixin’/ Chevrolet). Tim George Jr./Gaughan/Harvick (No. 2 Applebee’s/Potomac Family Dining Group/South Point Hotel & Casino/Kroger/Tide Chevrolet), Joey Coulter (No. 22 RCR/Armour Brand/Husky Liners/American Ethanol Chevrolet) and 2011 ARCA Racing Series champion Ty Dillon (No. 3 Bass Pro Shops Chevrolet) compete in the 2012 Camping World Truck Series season.

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official policy or position of SpeedwayMedia.com

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