Rheem to sponsor James Buescher’s Nationwide Series Ride

Rheem Manufacturing Company today announced that it will serve as primary sponsor for RAB Racing’s No. 99 Toyota, in which James Buescher will drive for the full 2014 NASCAR Nationwide Series schedule.

“The Rheem family of quality brands is proud to continue our support of James Buescher by realigning our sponsorship for the 2014 season,” said JR Jones, Rheem President and CEO. “In the past year, James has exemplified the core values of Rheem which are reliable, quality performance with a commitment to leadership and continuous improvement. We trust that James will continue to drive our message of quality, innovation and consistently reliable performance as he competes full time in the NASCAR Nationwide Series.”

Rheem sponsored Buescher last season in the NASCAR Camping World Truck Series for a number of races.

“We look forward to working with Robby Benton and his entire RAB Racing organization as they strive to deliver the same professional and quality results that Rheem is known for worldwide,” Jones continued. “We can’t wait to see James in the famed red and black Rheem machine competing for the 2014 NASCAR Nationwide Series championship.”

Buescher announced last month that he would be leaving Turner-Scott Motorsports to race for RAB Racing in 2014. Buescher drove the No. 31 Turner-Scott Motorsports truck the last couple of seasons, winning a championship in 2011.

“I’m really excited that I can continue my relationship with Rheem,” said Buescher. “Rheem is a very high quality global company with highly respected brands and innovative technologies. I love that I can represent them both on and off the race track. I was fortunate enough to give them a taste of victory last season, and I hope that I can follow that up by delivering many more wins and possibly a championship.”

As announced before by RAB Racing, Chris Rice will crew chief the effort after working with Alex Bowman last season.

“Everyone at RAB Racing is honored to have James come on board to drive our No. 99 Toyota Camry,” RAB Racing owner Robby Benton said last month. “James has a tremendous amount of talent and experience, and we feel like he will take our program to the next level. I’m looking forward to what will likely be a very special season, not only for our team, but all of our partners as well. This is a great addition to the Toyota family, and I’m proud James saw the strength in our team to further his career.”

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