Mooresville, NC (April 18, 2014) – Nishikawa Rubber and NISCO will be joining Hattori Racing Enterprises as sponsors for the No. 11 NASCAR K&N Pro Series East car for the Blue Ox 100 at Richmond International Raceway on April 25th existing relationship with Hattori Racing Enterprises as they sponsored the No. 11 for 2013’s North American Power 100 at New Hampshire Motor Speedway and DRIVE4COPD 125 at Bristol Motor Speedway. Two representatives from NISCO will also be joining HRE as guests for the entire weekend of racing at Richmond.
The Nishikawa and NISCO sponsorship is especially important to HRE driver Lee Pulliam. “As a racer, sponsors mean everything. I am very pound and fortunate to be driving the No. 11 Nishikawa/NISCO Toyota. I want to get a win for all the sponsors on board, for Shige [Hattori, team owner], and for the entire team. Without sponsorship it would be impossible to compete at a competitive level, so without sponsors like Nishikawa and NISCO, I wouldn’t be able to compete in the series. This opportunity means everything to me, so they do too.”
Nishikawa Rubber Co. LTD (formerly known as NRC) is based in Hiroshima, Japan, and specializes in the manufacture and distribution of various sealing products, mainly for automotive applications. They produce automotive door weatherstrips and joints for the outer walls of housing. Nishikawa supplies high quality weatherstrips to car makers and house builders both at home and abroad.
Nishikawa Cooper LLC (NISCO) is a joint Japanese-American venture between Nishikawa Rubber Company and Cooper Standard of Novi, Michigan. Founded in 1986 in Topeka, Indiana, the company is a Tier I supplier of dynamic rubber weather-stripping to the automotive industry.
The NASCAR K&N Pro Series East will take the green flag at Richmond directly following the NASCAR Nationwide Series ToyotaCare 250. The Blue Ox 100 will air on Fox Sports 1 on May 2nd at 4:30 P.M. EST.
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