Invites Fans to Choose Paint Scheme Featuring the Foundation for November Phoenix Race
Charlotte, NC – May 23, 2014 – Farmland is teaming up with the Folds of Honor Foundation, which provides support to families of fallen or disabled armed forces members, to pay tribute to military heroes. Under this partnership, Farmland will salute the Foundation by including its logo on the No. 43 Farmland Ford during the Kansas and Texas races; donating $5,000 to the Foundation’s scholarship program each time the No. 43 Ford leads a race lap, or has a top-10 finish in the Sprint Cup series; and featuring Folds of Honor as part of the No. 43 paint scheme that will be chosen by fan votes for the November Veterans Day Weekend race in Phoenix.
Representatives from Farmland and Folds of Honor alongside Almirola will unveil two paint scheme options – on which fans will be able to vote – during a press conference at the Charlotte Motor Speedway media center on Sunday, May 25th, at 1:30 PM. In addition to the announcement, two beneficiaries of Folds of Honor will share their stories of how the Foundation has provided vital assistance to their families during significant times of need.
Following the press conference, race fans and Foundation supporters can go to www.Facebook.com/FarmlandFoods from May 25th through September 1st to vote for their preferred paint scheme and track which option is leading the vote.
In addition to voting, racing fans are encouraged to help “Take The Lead” by posting a salute on Farmland’s Facebook wall in support of Folds of Honor and Almirola.
“Farmland is proud to partner with the Folds of Honor Foundation, and support their mission of providing assistance to military families in the fight to preserve American freedom,” said Dennis Pittman, Director of Corporate Communications and Public Affairs for Smithfield Farmland. “Farmland has a long history of supporting our country’s armed forces. Many race fans are active and retired military, so we’re excited to recognize Folds of Honor in conjunction with our No. 43 racing program.”
About Folds of Honor Foundation
Folds of Honor Foundation was founded in May 2007 by Major Dan Rooney, a former F-16 Fighter Pilot in the Oklahoma Air National Guard, PGA Professional, and USGA member. Based in Owasso, Okla., Folds of Honor is a 501(c)(3) charitable organization with a mission to empower military families by providing educational scholarships and other assistance for the children and spouses of military service men and women killed or disabled while serving our great nation. Since its inception, Folds of Honor has awarded nearly 5,500 educational scholarships to military families. For more information or to make a donation, visit www.FoldsofHonor.org.
About Farmland
At Farmland, we are passionate about pork. We have been since 1959, when we first started working side-by-side with American farm families to offer the best quality pork cuts. More than 50 years later, our unsurpassed passion and pride are stronger than ever, serving retail and foodservice customers across the United States and in 25 countries on five continents. Our natural, fresh pork products – bacon, chops, loins, ribs, sausage and ham – are tender, flavorful and made with the highest quality ingredients. Headquartered in Kansas City, MO, Farmland is a brand of Smithfield Farmland, a subsidiary of Smithfield Foods. To learn more about Farmland’s passion for pork, please visit www.FarmlandFoods.com and www.Facebook.com/FarmlandFoods.
About Smithfield Foods
Smithfield Foods is a $14 billion global food company and the world’s largest pork processor and hog producer. In the United States, the company is also the leader in numerous packaged meats categories with popular brands including Smithfield®, Eckrich®, Farmland®, Armour®, Cook’s®, Gwaltney®, John Morrell®, Kretschmar®, Curly’s®, Carando®, Margherita®, and Healthy Ones®. Smithfield Foods is committed to providing good food in a responsible way and maintains robust animal care, community involvement, employee safety, environmental, and food safety and quality programs. For more information, visit www.smithfieldfoods.com and www.smithfieldcommitments.com.
