JR Motorsports and Cessna Announce Partnership

Cessna Named as Earnhardt Jr.’s Official Business Jet Provider, To Sponsor JRM’s No. 88 NXS Entry in Six Events with Bowman and Custer

MOORESVILLE, N.C. (Feb. 5, 2016) – JR Motorsports (JRM) and Cessna Aircraft Company, a subsidiary of Textron Aviation Inc., a Textron Inc. (NYSE:TXT) company, announced today a new relationship making Cessna the official business jet choice of Dale Earnhardt Jr. As part of the agreement, JRM’s No. 88 Chevrolet will carry the Cessna brand as primary sponsor in six races during NASCAR XFINITY Series (NXS) competition in 2016 with drivers Alex Bowman and Cole Custer.

“We are looking forward to representing Cessna on both the business and competition front,” said Kelley Earnhardt Miller, general manager of JR Motorsports. “Cessna is a strong and leading brand and our business strategies complement one another. Together we have a unique partnership with tremendous potential for growth.”

Cessna will also receive associate placement on the No. 88 during the two NXS events Earnhardt Jr. will compete in at Texas Motor Speedway (April 8) and Richmond International Raceway (April 23).

“Cessna Citation business jets are designed for speed and efficiency, two trademarks valued by Dale Earnhardt Jr. and his team at JR Motorsports. We’re looking forward to the relationship with JRM that will demonstrate those qualities as Dale travels in the Citation this season to races and events across the country,” said Scott Ernest, president and CEO of Textron Aviation.

Bowman and Custer will drive the No. 88 Cessna Chevrolet Camaro in six races, with 22-year-old Bowman first up at Michigan International Speedway (June 11) and Iowa Speedway (June 19). The Tucson, Ariz., native will also drive the Cessna entry at Richmond International Raceway (Sept. 9), Dover International Speedway (Oct. 1) and Phoenix International Raceway (Nov. 12).

Custer, who competes full-time in the NASCAR Camping World Truck Series for JRM, will race the Cessna machine in one of his five NXS starts with the organization this season. He takes his turn at the wheel at Kentucky Speedway (July 8).

Cessna brings the latest technologies and innovations to its Citation series of business jets, offering customers industry-leading aircraft solutions to meet the most demanding and unique mission requirements. Through its extensive global service network, Textron Aviation is renowned in the industry for its unrivaled, complete aircraft support across its Beechcraft, Cessna and Hawker platforms.

ABOUT JR MOTORSPORTS:
JR Motorsports is the management company and racing operation for Dale Earnhardt Jr., NASCAR’s 13-time Most Popular Driver and winner of more than 40 NASCAR-sanctioned races. Now in its 15th year of overall competition, JR Motorsports races in multiple divisions, including the NASCAR Xfinity Series where it won a championship in 2014. The company also competes in the NASCAR Camping World Truck Series and owns two championships in regional late model divisions. To learn more about the organization, its drivers and its sponsorship opportunities, visit www.jrmracing.com.

About Textron Aviation Inc.
Textron Aviation Inc. is the leading general aviation authority and home to the Beechcraft, Cessna and Hawker brands, which account for more than half of all general aviation aircraft flying. The Textron Aviation companies include Cessna Aircraft Company and Beechcraft Corporation, bringing together decades of unmatched experience in designing, building and supporting airplanes. It provides the most versatile and comprehensive general aviation product portfolio in the world through five principal lines of business: business jets, general aviation and special mission turboprop aircraft, high-performance piston aircraft, military trainer and defense aircraft, and a complete global customer service organization. Its broad range of products includes such best-selling aircraft as Citation and Hawker business jets, King Air and Caravan turboprops and T-6 military trainer aircraft, all of which are backed by the industry’s largest global service network. For more information, visit txtav.com.

About Textron Inc.
Textron Inc. is a multi-industry company that leverages its global network of aircraft, defense, industrial and finance businesses to provide customers with innovative solutions and services. Textron is known around the world for its powerful brands such as Bell Helicopter, Cessna, Beechcraft, Hawker, Jacobsen, Kautex, Lycoming, E-Z-GO, Greenlee, Textron Systems, and TRU Simulation + Training. For more information visit: textron.com.

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official policy or position of SpeedwayMedia.com

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