NASCAR Cup PR

For the third consecutive season, Boot Barn, the largest western and work wear retailer in the nation, will partner with Front Row Motorsports (FRM).

Cabo Wabo, an unquestionably Mexican tequila made with an undeniable American attitude, is now officially a NASCAR partner.

LEGACY MOTOR CLUB today announced NASCAR veteran Todd Gordon to crew chief seven-time NASCAR Champion Jimmie Johnson’s limited racing schedule in the No. 84 Chevrolet.

Big Bounce America, the world’s largest bounce house experience, will be a centerpiece of Dover Motor Speedway’s FanZone when NASCAR returns to the Monster Mile April 28-30.

USC quarterback Caleb Williams amassed a highlight reel of amazing plays inside the Los Angeles Memorial Coliseum in 2022. His first Coliseum highlight of 2023 will be waving the green flag for NASCAR’s first race of its 75th anniversary season.

Horizon Hobby and ARRMA has introduced a limited edition No. 34 Ford Mustang NASCAR Cup Series body for the 1/7 Infraction 6S BLX. The body is a fully licensed replica of the No. 34 Support your Local Hobby Shop Ford Mustang that Michael McDowell raced at the Daytona International Speedway.

United Rentals, Inc. (NYSE: URI), the largest equipment rental company in the world, is serving as the primary sponsor of Ryan Preece and the No. 41 team of Stewart-Haas Racing (SHR) for select NASCAR Cup Series races in 2023...

Community Choice Financial, a holding company that provides financial services primarily to under-served consumers, will return their newly acquired Speedy Cash brand to the NASCAR Cup and NASCAR Craftsman Truck Series with Front Row Motorsports.

Spire Motorsports and CELSIUS® have reached a multi-race partnership for the 2023 NASCAR Cup Series season beginning with the 65th running of the of the Daytona 500 where the healthier energy drink alternative will serve as the primary sponsor of Corey LaJoie’s No. 7 Chevrolet Camaro ZL1.

History was made last February when the NASCAR Cup Series competed for the first time at the Los Angeles Memorial Coliseum. The Busch Light Clash at The Coliseum was a bold way to unofficially kick off the start of the NASCAR season.