AdvoCare Extends Sponsorship of Richard Childress Racing Driver Austin Dillon

Dillon and No. 3 Chevrolet into 2013

AdvoCare to serve as primary sponsor for 2013 NASCAR Nationwide Series Season

(PLANO, Texas) – AdvoCare International, LP (AdvoCare), a leading health and wellness company, and Richard Childress Racing (RCR) today announced AdvoCare’s continued partnership and primary sponsorship of Austin Dillon’s No. 3 AdvoCare Chevrolet for the entire 2013 NASCAR Nationwide Series season. This follows AdvoCare’s sponsorship of Dillon and the No. 3 car for 20 races in the 2012 NASCAR Nationwide Series season.

“One of our goals at AdvoCare is to build brand awareness, which our partnership with Richard Childress Racing, Austin (Dillon) and the No. 3 car has helped us accomplish,” said Mike Vaught, AdvoCare Director of Corporate Sponsorships. “The values of both organizations align and this sponsorship is a powerful opportunity for us all to grow stronger.”

Since 2011 AdvoCare has served as title sponsor for the Labor Day NASCAR Sprint® Cup Series race weekend at Atlanta Motor Speedway. In September 2012, the company announced it is serving as title sponsor for Phoenix International Raceway’s Nov. 11 NASCAR Sprint Cup Series Race.

“We are proud to have AdvoCare expand its partnership with RCR and Austin (Dillon) to be the primary sponsor of the No. 3 team for the entire 2013 NASCAR Nationwide Series season,” said Richard Childress, president and CEO of Richard Childress Racing. “The folks at AdvoCare have done an amazing job with their program in just its first season. They set the bar high for their expectations which only motivates our race team more to do the same.”

Dillon currently ranks third in the 2012 Nationwide Series driver championship point standings, trailing current point leader and RCR teammate, Elliott Sadler, by 26 points. He also leads the Sunoco Rookie of the Year standings over Cole Whitt. Dillon currently has earned two wins in the Nationwide Series this season, capturing back-to-back victories at Kentucky Speedway.

“I am thankful for AdvoCare’s continued support and hope together we can have a winning Nationwide Series season,” said Dillon. “AdvoCare products have become a part of my daily regimen and it’s an honor to represent a company I know and trust.”

The tentative 33-race 2013 Nationwide Series season starts at Daytona International Speedway on Feb. 23 and concludes on Nov. 16 at Homestead-Miami Speedway.

About AdvoCare International, LP

Since 1993, AdvoCare has offered general nutrition, weight loss, energy and sports performance products of the highest quality developed through comprehensive research and backed by a Scientific & Medical Advisory Board. AdvoCare offers more than 70 exclusive products and a business opportunity that empowers individuals to explore their ultimate potential. AdvoCare is headquartered in Plano, Texas. For more information on AdvoCare, visit www.advocare.com or call 800-542-4800.

About Richard Childress Racing Richard Childress Racing (www.rcrracing.com) has earned more than 200 victories and 14 championships, including six in the NASCAR Sprint Cup Series with the legendary Dale Earnhardt. RCR was the first organization to win championships in the Sprint Cup Series, Nationwide Series and Camping World Truck Series. Its current Sprint Cup Series lineup includes Paul Menard (No. 27 Menards Chevrolet), Kevin Harvick (No. 29 Budweiser/Rheem/Jimmy John’s Chevrolet) and Jeff Burton (No. 31 Caterpillar/Wheaties/BB&T Chevrolet). Its Nationwide Series program includes Elliott Sadler (No. 2 OneMain Financial Chevrolet), 2011 Camping World Truck Series champion Austin Dillon (No. 3 AdvoCare/American Ethanol/Bass Pro Shops Chevrolet) and Harvick/Menard/Brendan Gaughan/Max Papis/Ty Dillon (No. 33 South Point Hotel & Casino/Menards/Hunt Brothers Pizza/Armour Brands/Fast Fixin’/ Chevrolet). Harvick/Tim George Jr./Gaughan (No. 2 Applebee’s/South Point Hotel & Casino/Kroger/Tide Chevrolet), Joey Coulter (No. 22 RCR/Armour Brands/Husky Liners/OneMain Financial Chevrolet) and 2011 ARCA Racing Series presented by Menards champion Ty Dillon (No.3 Bass Pro Shops Chevrolet) compete in the 2012 Camping World Truck Series season.

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official policy or position of SpeedwayMedia.com

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