LiftMaster Partners with Hendrick Motorsports

LIFTMASTER PARTNERS WITH HENDRICK MOTORSPORTS
THREE-YEAR PACT INCLUDES PRIMARY SPONSORSHIP OF KASEY KAHNE

CONCORD, N.C. (Nov. 20, 2014) – LiftMaster, the number-one brand of professionally installed residential garage door openers, will join 11-time Sprint Cup Series champions Hendrick Motorsports beginning with the 2015 NASCAR season when it will become a primary sponsor of driver Kasey Kahne and his No. 5 Chevrolet SS team.

The new relationship will feature LiftMaster, which is headquartered in Elmhurst, Illinois, as a primary sponsor in three Sprint Cup races annually and as an associate-level partner in all other events. The agreement covers the 2015, 2016 and 2017 NASCAR seasons.

“We’re excited to establish a new partnership with Kasey Kahne and Hendrick Motorsports in 2015,” said Bob Markwart, president of LiftMaster Americas. “Kasey is a threat to win every weekend, and we’re looking forward to joining the No. 5 team’s pursuit of a championship next year.”

In 2015, the No. 5 LiftMaster Chevrolet SS will appear in Sprint Cup Series races May 24 at Charlotte Motor Speedway, July 11 at Kentucky Speedway and Oct. 18 at Kansas Speedway.

“Whether you’re talking products, services or the way customers are treated, LiftMaster has a reputation as the industry leader,” said Rick Hendrick, owner of Hendrick Motorsports and chairman of Hendrick Automotive Group. “Having used LiftMaster both at Hendrick Motorsports and in our dealerships, we know first-hand the emphasis they put on quality and innovation. We look forward to working together to build a NASCAR program that reflects their brand and drives business.”

Since joining Hendrick Motorsports in 2012, Kahne, 34, has earned at least one victory each season while securing three consecutive Chase for the NASCAR Sprint Cup berths. The Enumclaw, Washington, native has 17 career wins in NASCAR’s top division, including five in three full seasons with the No. 5 team.

“It means a lot to have support from a great company like LiftMaster,” Kahne said. “The No. 5 team has high expectations for 2015, and they’ll be with us as the primary sponsor at three tracks where we’re traditionally very fast. All of us are looking forward to representing them throughout the season and developing a successful long-term relationship.”

ABOUT LIFTMASTER:
LiftMaster is the number-one brand of professionally installed residential garage door openers, as well as a major manufacturer of commercial door operators, residential and commercial gate operators, telephone entry systems and related access control products. Driven by the access and security needs of the marketplace, LiftMaster’s expansive line of state-of-the-art residential and commercial products is designed to fit a lifestyle or application, providing consumers with the latest technology and innovations in safety, security and convenience. For inquiries on LiftMaster products or to find an authorized dealer, please visit www.LiftMaster.com.

ABOUT HENDRICK MOTORSPORTS:
Founded by Rick Hendrick in 1984, Hendrick Motorsports has earned more than 200 race victories and a record 11 car owner championships in NASCAR’s premier division, the Sprint Cup Series. Celebrating its 30th anniversary in 2014, the organization fields four full-time Chevrolet teams on the Sprint Cup circuit with drivers Kasey Kahne, Jeff Gordon, Jimmie Johnson and Dale Earnhardt Jr. Headquartered in Concord, North Carolina, Hendrick Motorsports employs more than 500 people. For more information, visit HendrickMotorsports.com or interact on Twitter, Facebook, Instagram and Pinterest.

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official policy or position of SpeedwayMedia.com

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