NASCAR Partners with Chevrolet to Continue ‘Making Strides Against Breast Cancer’ in October

Chevrolet pledges to donate $350 per caution lap paced by pink Camaro ZL1 at three NASCAR Cup Series races

DETROIT – Chevrolet will continue its fight against breast cancer with the return of the specially-themed pink ‘Making Strides Against Breast Cancer’ Camaro ZL1 as the official pace car for the upcoming NASCAR Cup Series races at Talladega Superspeedway, Homestead-Miami Speedway and Martinsville Speedway.

Featuring the American Cancer Society logo, the pink Camaro ZL1 pace car will raise both money and awareness as it serves as the pace car at each of the three events during the month of October. For every caution lap the pink Camaro ZL1 completes, Chevrolet will make a donation of $350 (up to $50,000) to the American Cancer Society to honor the ‘Making Strides Against Breast Cancer’ initiative. Chevrolet will also host a group of breast cancer survivors at each race with the experience including special appearances by Team Chevy NASCAR Cup Series drivers, rides in the pink Camaro ZL1 pace car and more.

This marks the 13th consecutive year Chevrolet has partnered with the American Cancer Society and its ‘Making Strides Against Breast Cancer’ initiative. In 2022, 108 caution laps were completed among the three participating races, generating a $37,800 donation to the American Cancer Society.

“Chevrolet is proud to continue our commitment to the American Cancer Society’s ‘Making Strides Against Breast Cancer’ initiative,” said Alyssa Haba, Motorsports Strategic Planning and Operations Manager for Chevrolet. “It is always an honor to carry the ACS logo on our pink Chevrolet Camaro ZL1 pace car during the month of October and we look forward to the opportunity to bring awareness for this important cause to the track again this year.”

NASCAR will support Chevrolet’s continued efforts in the fight against breast cancer by partnering with the manufacturer to add an additional market to the program for this year’s campaign. Together, NASCAR and Chevrolet will host the third event at one of its original tracks, Martinsville Speedway, as the sanctioning body celebrates its 75th anniversary.

“We applaud our great partners at Chevrolet for all the tremendous work they do to bring significant visibility to breast cancer awareness and the American Cancer Society,” said Michelle Byron, NASCAR senior vice president of partnership marketing. “NASCAR is honored to provide a platform for this initiative and play a role in the fight against a disease that directly impacts so many people across the globe.”

The pink Camaro ZL1 will make its first on-track appearance of the season this weekend at Talladega Superspeedway, serving as the pace car for Sunday’s NASCAR Cup Series YellaWood 500.

About Chevrolet

Founded in 1911 in Detroit, Chevrolet is now one of the world’s largest car brands. Chevrolet models include electric and fuel-efficient vehicles that feature engaging performance, design that makes the heart beat, passive and active safety features and easy-to-use technology, all at a value. More information on Chevrolet models can be found at www.chevrolet.com.

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official policy or position of SpeedwayMedia.com

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