It’s hard to think of something more exciting than racing. Sure, this isn’t necessarily about Formula 1, which can get a bit boring and repetitive, but it’s mainly about other forms of racing, whether they involve cars or motorcycles.
Fans got high speeds, thrilling duels, and tight competition, let alone the unpredictable outcomes. That’s probably why the betting industry has also become so popular lately. Pretty much every sportsbook platform NuxGame includes different types of racing bets these days.
And if you run such a business or are thinking of opening one, you need to make sure your punters get all the possible bets they may think of. After all, that’s one of the reasons behind the success associated with major platforms. Diversity is the key.
With these thoughts in mind, here are some useful types of bets you need to consider adding to ensure you keep on top of other sports betting platforms and keep your customers entertained.
Popular Betting Markets on Every Turnkey Sportsbook Solution
Different sportsbook software providers and sportsbook websites have different bets. Some of them go even further, only to draw more interest and get more customers. However, some bets are more common and easy to find pretty much everywhere.
These are basically the core of your platform, so make sure they don’t miss, regardless of the competition, country, or type of racing.
- Race winner: This is a classic for most sportsbook platform providers. It’s the simplest type of bet and allows customers to place a wager on who they think will win the race. Odds can give them a good idea about the favorite, too.
- Podium finish: Motor racing competitions are often difficult to predict, despite having some favorites. If your customers aren’t confident to bet on the race winner, they can also place a wager on the podium finish. Basically, this bet covers the first three positions, so make sure to include it.
- Matchups: Often available as head-to-head matchups, these bets normally give players two different racers who are quite similar in terms of odds. Players have to decide which one of them will finish in a higher position. Normally, this bet offers some customization, so you may have a word to say when picking the matchups. Customization varies from one platform to another.
- Pole position: Which rider or racer could qualify first? Not all competitions have this type of qualification race, so players may not always find it. It’s like a race winner, but it’s only for the qualification round. When you run a betting platform, you need to make it one of your priorities, as it gains more and more popularity.
- Futures: Almost every turnkey sportsbook solution will allow this type of bet. It relates to the long-term winner of a competition. Obviously, betting at the beginning of the tournament will give punters higher odds. They can also bet later on, but odds may decrease proportionally. As a business owner, you need to ensure you offer it for most competitions, leagues, or tournaments.
Several Aspects to Consider Before Choosing a Software Provider
There are quite a few things to pay attention to when looking for a turnkey sportsbook for motor racing.
For example, whether it comes to car or motorcycle racing, players need to consider their form. Make sure your platform offers access to news, statistics, historical performance, and so on. You want to keep people on your platform, rather than have them look elsewhere for info.
Weather conditions may also make a difference. Some riders or drivers perform better in rainy conditions. But at the same time, rainy conditions can also bring in even more volatility, as crashes are more likely to occur. Tire choices are extremely important as well.
Including such data in racing insights will showcase your dedication to excellent customer service, so your customers are more likely to stick. The same goes for the track.
Most turnkey sport & entertainment websites won’t give out such details, but some circuits are relatively tight and require excellent maneuverability and skills. Some others are more about high speeds, rather than maneuverability. Including this data in your insights will show your customers that you care.
Last, but not least, include some data about the team as well. Different teams have different strategies. Besides, some teams have higher budgets, meaning they can invest in better technologies. Sure, the actual racer does make the difference in the long run, but the people behind them are just as important.
Bottom line: when looking for a turnkey sportsbook website for sale, most operators will also try to enhance it by introducing news sections and even guides. Pay attention to these sections as well, as they can make or break a deal. Your customers want access to anything, so include as much data as possible.
