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SOUTH BOSTON SPEEDWAY GENERAL MANAGER CATHY RICE STEPPING DOWN AT THE END OF THE 2021 SEASON

South Boston Speedway General Manager Cathy Rice (left) and South Boston Speedway received an appreciation award in 2020 from the United States Marine Corps II Marine Expeditionary Force in recognition of outstanding cooperation and assistance in a Marines training exercise held this past fall in Halifax County. Rice is pictured receiving the award from Investigator Jason Bettis, Training Assistant to the United States Marine Corps, Naval Criminal Investigative Service. Photo Courtesy Joe Chandler/South Boston Speedway

By Joe Chandler

South Boston Speedway Public Relations

South Boston, VA…… When Cathy Rice took the reigns as general manager at South Boston Speedway in 2000, she became a pioneer of sorts in being only the second woman to become a general manager at a NASCAR-sanctioned speedway.

While serving in that post for the past 20 years the Cluster Springs, Virginia resident has helped make South Boston Speedway one of the true gems among NASCAR Advance Auto Parts Weekly Series short tracks.

The 2021 season will be Rice’s last full season as general manager of South Boston Speedway, as she plans to step down from a full-time role at the historic speedway.

“I am not walking away, I am just slowing down,” Rice explained.

“I do need to slow down. We all do in time. Everybody at some time or another looks at doing different things and seeing different places. With my husband now retired we will be able to do more things together. I want to spend more time with my family. I want to spend more time with my grandchildren and great-grandchildren.

“I don’t want anybody to think I’m leaving because I’m not,” she continued.

“My health is good. I feel I can still come here and help whenever needed. I’m going to stay on as far as maybe consulting or something along that line. I will always be here for whomever comes in and steps into my position.”

South Boston Speedway CEO Nick Igdalsky points out that Rice is much more than South Boston Speedway’s general manager.

“Cathy Rice has been the lifeblood of this historic racing venue during her tenure and will continue to be involved with the speedway in some capacity well past 2021,” Igdalsky said.

“No one has fought, advocated, promoted or has been more passionate about South Boston Speedway over the past 30-plus years than Cathy Rice. She has put so much care, effort and passion into her work at SoBo that we often joke that the track is her third child!

“Her daily presence will be missed by all who frequent the speedway, but her legacy will be passed on as Cathy will personally train her replacement this entire season,” Igdalsky continued.

“I am so proud of her and what has been accomplished at South Boston Speedway during our time working together. Please join me in thanking Cathy for all she has done for South Boston and Halifax County and congratulating her on her amazing career at South Boston Speedway.”

Rice said she has had a plan in place for the time when she felt the need to slow down and step back.

“I had always told Nick that as long as my health would permit me to do so I would give him a year’s notice because I would love to bring someone in here and let them see what it is like during the winter months, how we start our season, how we go through our season during the summer months and how we end our season,” Rice explained.

“Whomever steps into my position needs to experience what all of that is like, and they need time to get to know people in the community.”

Rice has spent 33 years on the operational side of things at South Boston Speedway, serving in a variety of capacities ranging from secretary to scorer, to promotor, and her present post of general manager.

When Rice was named as the track’s general manager in 2000, becoming only the second woman to serve as general manager of a NASCAR-sanctioned speedway could have led to mixed feelings and a lot of pressure. It wasn’t that way for her.

“People have asked me how I feel being a woman in the position I am in,” Rice remarked.

“Being a female in a male-dominated sport didn’t make me feel any different. I didn’t feel any pressure. I feel the competitors respected me as well as I respected them. Today, the situation is different. There are a lot more women involved in the sport, and they are involved in many different ways.”

Rice says she is very grateful to have the opportunity to work for the Mattioli Family and grow South Boston Speedway.

“You will never find anybody to work for as good as the Mattioli Family and Nick and his family,” Rice remarked.

“That is one thing that makes this really hard. When you come to work here you are like a family. We are family oriented. We have fun at what we do, and we get the job done.”

One of the things Rice credits for her success and the success of the speedway is a dedicated, hard-working and talented staff.

“There is no way I could do this by myself,” Rice said, “and I thank everybody on the speedway staff over the past and present years for their hard work and dedication to the speedway.

Rice very much appreciates the support the South Boston-Halifax County, Virginia community has shown to her and to South Boston Speedway over the years.

“I thank my family and friends for their support through all of these years,” Rice said.

“I also thank the Halifax County Board of Supervisors, South Boston Town Council and all of our other local governmental agencies, all of our law enforcement agencies including the Halifax County Sheriff’s Office and Sheriff Fred Clark, the South Boston Police Department and former Police Chief Jim Binner, the Virginia State Police and the Town of Halifax Police Department. My thanks also go out to the South Boston and Halifax fire departments as well as to all of the other county fire departments, the Halifax County Rescue Squad, all of our town and county emergency services agencies and personnel and the Virginia Department of Transportation (VDOT).

“In addition,” Rice continued, “I also thank our track service providers including Franklin’s Wrecker Service and Donnie Ellington, our officials, our past and present sponsors, all of our competitors, and especially the people of South Boston and Halifax County and our many loyal race fans for their support.”

Rice has received numerous honors during her tenure as general manager at South Boston Speedway. She has been honored by NASCAR for her outstanding work, twice being named the recipient of the NASCAR Team Player Award. In addition, Rice serves on the National Association of Stock Car Auto Racing (NASCAR) Appeal Board. Rice will continue to serve on the board. She also received the Old Timers Racing Club’s Promotor of the Year Award in 2013.

On four occasions Rice and South Boston Speedway have received appreciation awards from the United States Marine Corps II Marine Expeditionary Force in recognition of outstanding cooperation and assistance in Marines training exercises.

Rice has enjoyed a longtime involvement in racing that dates back to 1972 when she married Allen Rice, who was a mechanic and crew chief for his brother’s racing team. Her first working experience in motorsports was as a co-owner and crew member of a Late Model Sportsman Division car with duties that included timing and scoring.

In the 1980s she worked with former NASCAR stars Jeff Burton, Elliott Sadler and Hermie Sadler. Rice traveled with Jeff Burton in 1989 on what was then known as the NASCAR Busch Grand National Series (the series now known as the NASCAR Xfinity Series) circuit. During that time, she handled timing and scoring for Burton.

Rice began her career at South Boston Speedway in the early 1990s and served in a variety of roles that included secretary, scorer, promotor and general manager. Her tenure as general manager started when the Mattioli Family purchased South Boston Speedway in 2000.

In addition to her duties in racing, Rice is active in the South Boston-Halifax County, Virginia community. She is a longtime member of the Halifax County, Virginia Chamber of Commerce and has served three years on the organization’s Board of Directors. Also, Rice has served on the Halifax County, Virginia Tourism Board for nine years, and served multiple terms on the former Halifax County, Virginia Motorsports Academy Advisory Board.

Rice has been a member of the South Boston, Virginia Rotary Club for 17 years. She has served as secretary of the civic organization and is a recipient of the Rotary Club’s Paul Harris Fellow Award.

An active member of Second Baptist Church in South Boston, Virginia Rice has served on various church committees and as a member of the church’s board.

Fr8Auctions Expands Partnership with Front Row Motorsports in 2021

Asset Liquidation Firm to Support McDowell in Six Races

MOORESVILLE, N.C. (January 18, 2021) – Fr8Auctions, the Atlanta-based Asset Liquidation Firm that auctions excess freight inventory, has expanded their partnership with Front Row Motorsports (FRM), Michael McDowell and the No. 34 Ford Mustang team in 2021. Fr8Auctions has been a long-time partner of FRM and will increase its involvement by supporting the organization at six events in 2021.

Fr8Auctions will once again be the primary partner of McDowell beginning at the road course event at the Daytona International Speedway on February 21. Fr8 Auctions will also be the partner of McDowell for many of the Southeast events including, the Atlanta Motor Speedway on March 21, the Martinsville Speedway on April 10, Official Throwback Weekend at the Darlington Raceway on May 9, the 600 at the Charlotte Motor Speedway on May 30 and once again at the Atlanta Motor Speedway on July 11.

Fr8Auctions partners with freight lines, distribution companies, and consumer product-based businesses to help sell excess, discontinued or damaged inventory outside of traditional distribution channels. Utilizing industry leading merchandising techniques, product presentations, and a competitive bidding environment, Fr8Auctions offers both their partners and buyers opportunities to maximize returns on their investments. With over 1 million total square feet of space at their corporate headquarters, Fr8Auctions can support even the most robust demands of their customers. With COVID challenges in the market, buyers across the nation can now access online (sealed bid) auctions to bid on thousands of pallets of merchandise, which can range from gas grills, to ceiling fans, to cleaning products. Merchandise for each auction can also be previewed at Fr8Auctions.com.

“We have found a great home to promote our auctions with Front Row Motorsports and Michael McDowell,” said Fr8Auctions Founder, Marcus Barela. “Michael and everyone at Front Row Motorsports have been great to work with and have helped us on and off the track. We are proud to increase our partnership and look forward to another great year together.”

Not only will Fr8Auctions be featured on the car, but they will also partner with McDowell and the team to promote the Brave Like Wyatt charitable organization.

Brave Like Wyatt was established in 2019 to honor the memory of Wyatt Hatcher, who loved life and loved superheroes. He was born with Hypoplastic Left Heart Syndrome and had a heart transplant right before his second birthday. His heart transplant allowed him to enjoy life for 9 more years. He fought cancer and won in 2019. Shortly after he was declared cancer free it was found that the chemotherapy medication had damaged his donor heart. Wyatt lost his fight in January of 2020 and is loved and missed every single day. Brave Like Wyatt’s mission is to help ease the burden of families dealing with similar life circumstances by contributing to community resources, providing financial assistance for household bills, travel assistance and, when needed, funeral expenses.

“What makes Marcus and the team at Fr8Auctions so great is their desire to help others,” added McDowell. “That’s why they have been a great fit for Front Row Motorsports and I’m grateful for them stepping up with us. We’re taking the next step at FRM and it’s because of partners such as Fr8Auctions who are making that happen.”

For more information about Fr8Auctions, visit Fr8Auctions.com and follow Fr8Auctions on social media: Twitter at @fr8auctions and Facebook at https://www.facebook.com/Fr8Auctions-165690083576986/.

About Front Row Motorsports

Front Row Motorsports (FRM) is a winning organization in the NASCAR Cup and Camping World Truck Series. The team was founded in 2004 and is owned by successful entrepreneur, Bob Jenkins. FRM fields the No. 34 and the No. 38 NASCAR Cup Series teams along with the No. 38 NASCAR Camping World Truck Series team– from its Mooresville, N.C., headquarters. Visit teamfrm.com and follow FRM on social media: Twitter at @Team_FRM, Instagram at @team_frm and Facebook at facebook.com/FrontRowMotorsports.

ALEX SEDGWICK TO RETURN BACK TO THE UNITED KINGDOM AFTER SUCCESSFUL ARCA TEST IN DAYTONA

Alex Sedgwick returned to the United States this past week after an exciting change of fate for the British driver, having a sponsor come forward just in time to support his testing efforts at the Daytona International Speedway. Greg Thomas of NBA 2K 21 notified Alex’s manager Ryan Johnston just in the nick of time that they would support Alex’s testing efforts in Daytona this past Friday and Saturday. Alex went into “GO” mode and booked his flight, and since there was a complete lockdown in the U.K., Alex had to complete his physical and drug testing on Thursday, the day before the test began. “Everything came together rather quickly, and miraculously, it all worked!” said Alex.

In only his second proper oval experience, Alex climbed up the speed charts on Friday by mid-afternoon to be 3rd fastest in single-car runs and settling to 5th before the larger drafting packs started to go out. “Making my first runs on the 2.5-mile superspeedway was an incredible feeling. I am used to my body leaning to the side while cornering; however, at this track, you sink in your seat because of the 31-degree banking in the corners,” said Alex.

Coming back to Daytona to drive was a dream come true for Alex, who watched as a guest of NASCAR during the Daytona 500 held last season. “Watching the Daytona 500 with my father, we both agreed that one day I would come back to race at the superspeedway, only I did not think it would be this soon,” said Alex. “I appreciate NBA 2K 21 and Greg Thomas tremendously, without their support, none of this would have happened.”

Greg Thomas, President and Co-Founder of Visual Concepts, the creator of NBA 2K 21 said, “We are pleased with Alex’s efforts during his test and we are looking forward to his rise in NASCAR.” Ryan Johnston of InterPhase Entertainment who manages Alex said, “Without NBA 2K 21 coming forward, Alex would have missed this test and would not have the opportunity to come back to compete on February 13, 2021 in the season opener. We are in talks with top NASCAR Xfinity Series teams to place Alex in the road course races this year, as he has an enormous amount of experience racing throughout Europe and as far as Dubai.”

Alex is flying back to London from Miami this evening, hoping to come back as soon as he can, to compete in as many races in the ARCA Menards Series and NASCAR Xfinity Series races in 2021.

FIM Enduro Vintage Trophy on Elba Island from 20 to 23 October 2021

FIM Vintage Trophy - ISDE 2016 Navarra

Exactly forty years after the triumph of the legendary Italian Red Helmets during the FIM International Six Days Enduro (ISDE) organized on Elba Island in 1981, history will repeat itself in the same location. The International Motorcycle Federation (FIM) in collaboration with the Italian Motorcycle Federation (FMI), has officially entrusted the organization of the FIM Enduro Vintage Trophy to the Moto Club Isola d’Elba, which will be held from 20 to 23 October 2021.

The FMI Working Group made up of Franco Gualdi (Enduro Committee Coordinator), Francesco Mazzoleni (Regularity Manager of the Vintage Motorcycle Committee) and Paolo Buratti (Race Director) will support the organizing committee, chaired by Daniele Anichini

For the first time this year, the FIM Enduro Vintage Trophy will take place separately from the FIM ISDE that is contested on modern motorcycles, and which is also scheduled to take place in Italy in Rivanazzano Terme from 30 August to 04 September.

The 2021 FIM Enduro Vintage Trophy will include:

• The Vintage Veterans Trophy Team: a competition for national teams. Each team will be composed of three riders aged at least 50 and who have been nominated by their respective federations.

• The Vintage Silver Vase Club team: a competition for club teams. Each team will be made up of three riders aged at least 35.

There will be four classes: A (motorcycles built up until 1975, 2 Strokes), B (motorcycles built up until 1975, 4 Strokes), C (motorcycles manufactured up until 1980), X (motorcycles manufactured up until 1986). In the Vintage Veterans Trophy team and in the Vintage Silver Vase Club team, each team must be represented in at least two of the classes A, B, C.

Giovanni Copioli, FMI President: “After the victory of the Italian team in Portugal in 2019, the meeting on the Island of Elba will certainly be unmissable. The FIM Enduro Vintage Trophy will not take place within the normal ISDE framework alongside the modern motorcycles as it has been until today, but it will be an event in all respects given the media and sporting importance it deserves. The scenario of the island of Elba evokes great memories for us Italian fans and will also guarantee fun and a good level of challenges thanks to the organization of the local Moto Club. I thank the International Motorcycle Federation, who once again gave all their confidence to Italy and the FMI by entrusting us to deliver another high-level competition. We are committed to respecting all the health regulations necessary to safely welcome the many expected participants.”

Jorge Viegas, FIM President: “The organization of the FIM Enduro Vintage Trophy outside the FIM ISDE will allow the development of this Enduro competition for classic motorcycles first introduced in 2016, during the Six Days which took place in Navarra, Spain. The FIM is delighted that the FMI and the Moto Club Isola d’Elba have accepted to organize the 2021 edition which will bring together a greater number of fans of classic Enduro motorcycles from 1975 to 1986 and 50cc to 250cc. We really hope that this unique competition will gather international media and fans for what will be an unforgettable 2021 edition. See you from October 20 to 23 on the Island of Elba!”

ABOUT THE FIM (www.fim-live.com)

The FIM (Federation Internationale de Motocyclisme) founded in 1904, is the governing body for motorcycle sport and the global advocate for motorcycling. The FIM is an independent association formed by 113 National Federations throughout the world. It is recognized as the sole competent authority in motorcycle sport by the International Olympic Committee (IOC).

Among its 50 FIM World Championships, the main events are MotoGP, Superbike, Endurance, Motocross, Supercross, Trial, Enduro, Cross-Country Rallies, and Speedway. Furthermore, the FIM is also active and involved in the following areas: public affairs, road safety, touring, and protection of the environment. The FIM was the first international sports federation to impose an Environmental Code in 1994.

Selling Classic Cars? Try These 6 Tips

Photo by Brooke Gajdica on Unsplash

When people shop for a car, they typically opt for a modern auto. After all, new car models are more reliable, faster, safer and more economical than older vehicles.

Despite this, there’s still a market for automobile enthusiasts who are into classic cars. Some purchase vintage automobiles to help recreate and relive the good old days. Others buy older cars for individualism. Given that many classic autos are no longer in production, owning a vintage car allows vehicle owners to show off their personality and taste.;

Selling vintage cars, however, can be difficult if you don’t have the right strategy. If you’re planning to sell classic autos, take note of these six crucial tips:

  1. Take Your Time Crafting the Perfect Car Ad

One of the biggest pitfalls that classic automobile sellers make is to rush the creation of their vehicle adverts. When promoting your cars, allot ample time to perfect your pitch. If necessary, work with a reliable automotive advertising agency to help you with this task.

The classic cars you’re selling should give prospective buyers a good idea of what to expect from the vehicle. Your advertisement should compel people to get in touch with you and arrange a time to come check out your line of vehicles.

Apart from your pitch, make sure to take excellent car photos and provide comprehensive info about your classic cars. Include basic details, such as model, year and make. Also, add information that may entice buyers to become interested in your automobiles.

A good example is to emphasize the unique and rare characteristics of a particular classic car. You could, for instance, include fully loaded features, unusual color combinations and beefed-up engines. When you make these claims in your advertisement, substantiate them with proof. You can get this by requesting details from the manufacturer of the vehicle.

  1. Sell Classic Cars to the Right Audience

Not everyone is a fan of classic autos. Vintage car lovers are a highly specific subset of individuals. The average person, on the other hand, may like the appearance of a classic vehicle, but aren’t willing enough to shell out cash or follow through with their purchase.

When selling your vehicles, figure out your target audience and tailor your marketing efforts toward these people. You may focus on people searching for classic cars on Facebook Marketplace, vintage vehicle clubs in your local area or readers of a classic auto publication or website.

You could also try social media and pay-per-click (PPC) ads. The great thing about online advertising is that it lets you zero in on certain demographic locations.

  1. List Your Classic Vehicles at the Right Time

When you decide to sell your car matters.

The summer months tend to be an excellent time to sell your classic vehicles. On the other hand, wintertime is likely the worst season, as people focus more on buying holiday presents for friends and family. Although you have the option to market your vehicles during autumn and winter, you won’t get a lot of interested buyers during this time.

Other than the season, you should keep a close eye on the fuel prices. You’ll more likely to score a sale if the current price of gas is low.

  1. Brush Up on Your Car Knowledge

A majority of interested classic vehicle buyers will want to check out your range of autos in person. Before they drop by your place, make sure you’re knowledgeable about the vintage cars you’re selling. This way, you can respond to the buyer’s questions accurately and honestly.

  1. Do a Background Check on Your Buyers

You’ll want to learn about the potential buyers interested in your classic cars before you proceed with any selling transaction. Find out what their background is and why they like your vehicle before you arrange a viewing. If they’re giving off a fishy or suspicious vibe, raise questions and follow your instincts. After all, the last thing you want to happen is to fall for a scam.

  1. Be Cautious About Accepting Test Drives

A buyer may choose to take your classic car for a spin to see how it feels and check if it’s the right vehicle for them. Before you let anyone drive your autos for sale, check if the buyer has a driver’s license and insurance.

Also, make sure that you (or a trusted friend or family member) will be going along for the ride if your buyer wants to do a test drive. Regardless of how desperate you are to sell your classic vehicle, you shouldn’t let someone make off with it.

Selling a classic vehicle can take a lot of work. By following these six tips, you can boost the chances of finding a good buyer for your cars and scoring an awesome sale.

Why Casino W88 Is the Best Option To Play Online Casino At Its Best

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This casino platform was established in the year 2013 in Malaysia. The best part of this platform is its 24×7 customer support. The welcome bonus is MYR 600, and it can be easily downloaded on various mobiles, either Android or iOS. Nowadays, people can sign up to this platform anytime they want, and anywhere they want. It has a live casino section and has an attractive Asian theme. 

Various Reasons to Choose This Platform for Casino or Gambling

  1. Wide range of gameplay

The best part of this platform is that it has a wide range of games to play with. It has poker, lottery, and live casino and slot games. W88 has been partnered with reputed software providers for ensuring easy access to various games. Apart from this, it also allows sports betting that covers all major sports events like the English Premier League, French Ligue 1, NFL, NBA, etc. Apart from these, there are more than 3000+ casino betting options for the players to try out. 

  1. Either play for fun or real money on this platform.

Another reason to choose this platform is players can either play for fun or real money. If you are new to gambling, you can try out the free games that can be played for free. By playing these games, you can easily learn new skills and techniques to play further games that require money to sign up. While playing the free casino, you will get the real experience as like playing the games with real money. However, if you want to get thrills in-game, better to opt for the games that require a deposit of real money, and if you win at the end, you will get the jackpot.

  1. High-end software and graphics

Have you ever played casino games with real thrill and experience? You will surely try out this platform. This casino platform has high-end software and graphics that will provide a real-life experience to the players. Some of the reputed software providers that designed this platform are Gameplay Interactive, Microgaming, NetEnt, Playtech, Skywind, etc. 

  1. Easy registration option

Do not worry; you can easily register on this platform. This platform is safe and secured, which means that your personal and financial data is secured, and there is no third-party involvement in the entire system. The registration is fast and includes only three steps. Want to win the jackpot by playing some of the best casino games, choosing W88, and getting a real gambling experience. You can also play live casino games. 

Era Motorsport to Run Special Livery Designed by Six-Year-Old Fan at Rolex 24

INDIANAPOLIS, Ind., (January 17, 2021) – The 2021 Rolex 24 at Daytona will see the return of Era Motorsport to the IMSA WeatherTech Sports Car Championship, which the team will celebrate by sporting a livery inspired by a design from a young fan from Ottawa, Canada. Six-year-old Owen, who is a third-generation race fan, beat out submissions from all over the world to have his drawing grace the No. 18 Oreca LMP2 car for the season opening event.

The livery contest began in early 2020, when fans were originally invited to submit livery designs for the Petit Le Mans season finale in October. Plans and race schedules changed as COVID spread, and word of the contest grew as countries all over the world shut down, resulting in fans spending more time at home and online.

As the world went through the early days of COVID, Owen’s father, Jason saw his industry come to a halt, and transitioned to become a full-time dad and homeschool teacher. Like most parents, he spent each night looking on the internet for learning opportunities and activities for his children. Jason’s own father was an enthusiastic fan of racing, creating some of his son’s favorite memories by taking him to Canadian Tire Motorsport Park to watch races in the summer. Jason’s passion for motorsports grew and once his son Owen turned three, he began bringing him to race events to continue the tradition, even teaching him how to drive on his racing simulator. Jason visited the IMSA website one night and discovered the Era Motorsport livery competition, printing out the blank template for Owen to color.

Owen’s finished design glowed bright with all three primary colors, transitioning from a blue nose, to a yellow middle body, and a red rear. On the side of the car’s body, he added a lightning bolt. Jason submitted the photo of the proud six-year-old holding his masterpiece.

As the months progressed, Era Motorsport received a wide variety of designs from fans, all competing for their drawings to land on a professional sports car. When a crash during a practice session at the 24 Hours of Le Mans halted the team’s plans to finish out their rookie IMSA season, the contest was also subsequently sidelined. However, as the team began to build their 2021 IMSA program, the submissions were revisited.

“It was so great to see so many interesting designs from so many sports car fans and aspiring designers,” said team owner Kyle Tilley. “We hope we gave them something to do during what has been a tough time for everyone. In the end, we reviewed all the images, and we knew the Owen’s drawing was the winner. He clearly loves racing, and we hope this gives him an experience he’ll never forget.”

Once notified that his design would land on a professional race car for the biggest race of the year, Owen submitted the following thank-you note:

Hello Kyle Tilley and Era Motorsports.

Thank you for this contest. My name is Owen and I am 6 ¾. My favorite things are racing and hockey. I am learning to drive on a racing simulator. I chose this design because I like the colours and thunderbolts and flames are cool.

This was fun because my grandpa, dad, and me all like racing and we were stuk at home during COVID.
Owen.

In addition to seeing his artwork on a professional race car on national television, the team has invited Owen and his father to attend an IMSA event as their personal guests, likely to be once COVID restrictions are lifted, when fans are allowed in the paddock again.

The special one-off livery will make its on track debut at the Roar Before the 24, the first official test of the 2021 season. The first session will take place on Friday, January 22, followed by a series of practices and then a race to determine the starting grid for the Rolex 24 At Daytona the following weekend. The 59th Rolex 24 at Daytona will begin Saturday, January 30 at 3:40PM live on TRACKPASS via NBC Sports Gold. For more information, visit imsa.com.

About Era Motorsport
Era Motorsport was formed in 2018 with the idea of providing unmatched excellence in historic racing. Just two years later, the team expanded to the world of professional sport car racing, fielding an Oreca 07 in the prolific IMSA WeatherTech SportsCar Championship and the 24 Hours of Le Mans. Motorsport isn’t just a hobby, it is a way of life: a passion that is in the team’s blood. Whether you find us in the IMSA WeatherTech paddock with modern prototypes or chasing down lap records in our fully restored classic sports cars, or even globetrotting to experience historic F1 at some of the world’s most iconic circuits, Era Motorsport has something for everyone. In 2021, the team will return to the IMSA WeatherTech SportsCar Championship for limited events and also contest in the full season of the Asian Le Mans championship.

The benefits of thermal-Transfer Car Part Labels

Photo by Obi Onyeador on Unsplash

The extensive use of thermal labels in the automotive industry is not a surprise. They provide a durable and versatile identification solution that has become an essential part of the car industry’s supply chain. Whether the car part is intended to sit on a shelf in storage or inside a vehicle, thermal labels offer a way to identify the part clearly, that you can be sure will pass the test of time. These automotive labels can be used throughout the vehicle, from displaying safety and maintenance warnings to serial and VINs.

Why use thermal car part labels

Labels used by the auto industry can face a variety of harsh environments and conditions. This includes high-heat conditions encountered under-the-hood, harsh chemicals, such as oils, lubricants, and various fluids, as well as the risk of mechanical damage and abrasion from heavy use. Thermal car part labels can offer a labeling solution that can stand up to all these various conditions while not compromising the label quality or the printout. These labels can also be provided with a laminate; offering added protection to solvents, extreme temperatures, and scratching.

In addition to the durability of these automotive labels, thermal-transfer printing offers several other benefits. The first is the print-quality provided by these labels, especially for printing serialized numbering and 1D or 2D barcodes. The scannability of barcodes is of the utmost importance, with thermal-transfer printing delivering crisp, clear barcodes of a high grade. Thermal-transfer labels also offer the most material options, as well as a variety of choices for ribbons, allowing you to make car part labels designed to your exact requirements.

Car part labels for every piece of the vehicle

The automotive label industry has produced various identification solutions, specifically designed for every part of the car. This includes wrap-around labels for cables and wires, acid and base-resistant labels for car batteries, labels for tires, and auto labels for the car interior that adhere to low-surface energy (LSE) plastics. Here are a few examples of specialized automotive labeling solutions:

The wrap-around wire labels can be used to identify all the wires, making routine maintenance and upkeep easier for mechanics. The wrap-around laminate also provides excellent resistance to abrasion, heat, and chemicals. 

Tire labels are designed to adhere to rubber surfaces and resist a variety of weather and storage conditions. Printable with variable data and barcodes and made to be tearproof, they are ideally suited for inventory control and long-term storage in garages. 

Static cling labels adhere to glass and plastic surfaces using only static cling, having no adhesive. This is perfect for labeling car windshields or temporary labeling needs, where it’s key that no adhesive residue is left behind after removal. Garages widely use these labels following routine check-ups and oil changes.

Vehicle identification numbers (VIN) is a unique code assigned to every motor vehicle and serves as the car’s fingerprint. Manufacturers can also use labels to identify each component of the vehicle in case of theft. This allows every piece to be tracked back to the original car and can act as a theft deterrent.

Choosing the appropriate labels for your car parts can require a bit of research. As per industry veterans, you should pay attention to factors like environment, supply chain lifecycle, type of equipment, and maintenance at the time of shopping. Thermal-transfer automotive labels offer a cost-effective and durable solution for your business that you can count on.

Why Should You Hire an Attorney After Meeting with A Motorcycle Accident?

Photo by Harley-Davidson on Unsplash

A motorcycle accident can be serious and leave you overwhelmed by the need to get suitable medical treatment and follow-up with the insurance company. At this critical juncture, you should not only rely on the support of your family to get you through a difficult time but also hire an attorney experienced in motorcycle accidents. It will help you to file for damages and compensation against the party responsible for the accident. According to Huffpost.com, you should immediately contact your attorney as delaying it will give the other party more opportunity to maneuver. Some of the top advantages of engaging a motorcycle attorney:

An Attorney Can Provide You on How to File a Lawsuit 

If the accident has been caused by the negligence of someone, you can file a personal injury lawsuit in a civil court. However, the process is very complex. In addition to correctly filing various legal documents and forms, you will need to adhere to specified deadlines for your case to be held valid. This is the main reason why you must have Burnham Law’s representation that will ensure you have a competent lawyer by your side to not only examine the merits of your case but also assist you in filing the necessary documents. Fighting a lawsuit by yourself can be expensive, however, when you engage a lawyer on a contingency basis, all costs are shouldered by the attorney regardless of whether you win or lose.

Gathering Proof to Establish Fault

Quite often, the person being named in the lawsuit as the defendant will not admit his fault and his insurance company will try its best to browbeat you and get your case knocked out or settled for a pittance. By hiring a lawyer, you will have access to his expertise in gathering evidence for establishing the fault of the defendant. The lawyer will also have his network of private investigators, domain experts, including medical professionals, who can be called upon to testify in your favor in court.

Leverage Legal Expertise

By not engaging an attorney, you will make it easier for the defendant to tie you up in legal knots and get away by having your case dismissed. Insurance companies will also try to keep on engaging you in the hope that you will become frustrated and either abandon the lawsuit or settle for a paltry amount, much less than what you deserve. With an experienced lawyer by your side, you will be able to reach a settlement for a fair amount or proceed for trial in the court. An experienced lawyer will also help you to assist to assess the compensation you should claim based on the cost of medical treatment, lost wages, the extent of suffering, etc.

Conclusion 

Hiring a personal injury lawyer to represent you in your personal injury lawsuit is undoubtedly the best way of ensuring that your interests are protected during a physically and mentally traumatic time. Even if the case does not progress to a trial, the attorney will be able to get you a fair settlement without you having to spend a penny.

Interview: First Seasons with Brittany Force

Photo Courtesy of Auto Imagery

In continuation of our special feature series, First Seasons, we caught up with veteran Top Fuel drag racing star and 2017 Top Fuel Champion, Brittany Force. During this interview, Force discusses her rookie season in 2013, her first professional start at Pomona, first runner-up finish and first race win, as well as other memorable moments throughout her career.

SM: After spending a few years in the Alcohol dragster, you entered the Top Fuel ranks professionally at the age of 27-years-old. What was it like making your debut and why was it the right time for you to start racing professionally? 

BF: “For me, I had already done six-years in the Sportsmans Division,” Force said. “I raced Super Comp, A-fuel dragster, and then I transitioned to the Top Fuel car when the opportunity came along. I tested for an entire year in a Top Fuel car, as I wanted a good year to really learn the car and feel comfortable with the car.”

SM: When you transitioned to the Top Fuel category from Alcohol dragsters, did you feel that you were already primed and experienced with high speeds and g-forces? I also read that you chose Top Fuel instead of Funny Car. Why Top Fuel? 


BF: “No, not at all, she said. “When I look back to 2013 to where I am now in the series, I’ve definitely come a long way. It’s just really seat time and experience, that’s all it is. I could say, yeah, I had a year under my belt, but nobody was in the lane next to me, staging to me, there were no pedalfests which came to that side of racing. Definitely, completely different when you’re on that end of it, but no, I was definitely not ready. Those first few years, I learned so much just being in the seat.”

“There really wasn’t a specific reason (for choosing Top Fuel over Funny Car). Mostly, I drove Super Comp and A-Fuel so it made the most sense to jump into a dragster. That’s what I was used to and I was comfortable in since I already had the experience in dragsters.” 

SM: Obviously, having the last name Force comes with a lot of pressure specifically in drag racing. When you were rising up through the ranks and then making your debut at Pomona in 2013, did you feel that pressure? Also, did you think that there might be some competitors or fans who thought you were moving up too quickly? If so, how did you handle that added pressure?

BF: “There’s always going to be added pressure,” Force said about having the legendary last name. “For me, it’s just focusing on what I want to do as a driver and not listening to the outside noise. My job is to come in there and win. Yes, I’m attached to the name Force, but for me, I never saw it (the name) as a negative. I saw it as a positive. I have his (John Force) guidance, I have his help, and I have him giving me last-minute advice.” 

SM: Following up on that, what’s the best advice that John has given to you? 

BF: “I would have to say, “drive from the heart”, Force said. “That is something he always says. He says it to me on the starting line, usually the final round on race day. Yes, there’s all this pressure and all this noise but it’s all about clearing the noise out, focusing on your goal. Don’t get sidetracked in all the commotion.” 

SM: Entering the 2013 season, you ran full-time completing 24 races, securing one semi-final, eight quarter rounds and 13 first-round match-ups. What were your expectations at the beginning of the season? Were wins on your radar or even a championship? Or did you just concentrate on one race at a time and think, let’s see where we end up at the halfway point? 

BF: “For me, 2013 was one race at a time to get more comfortable,” she said. “That first weekend out (Pomona, 2013), let’s get comfortable with having someone in the lane next to me, staging next to me. Not only that, but it’s also doing interviews, radio call-ins, dealing with massive fans, there’s a lot that goes into it (race weekend). My main goal was a win, but coming from Super Comp, A-Fuel, I knew how tough that was (transitioning from those series to Top Fuel). Basically, getting confidence in the car.” 

SM: Your first professional start came at Pomona in 2013. What do you remember about making your debut? You qualified 15th but unfortunately lost to Brandon Bernstein in the first round. Do you think there is anything you could have done differently to perhaps advance further through the rounds?

BF: “Oh, I’m sure I could have,” Force said about advancing further. “I remember that weekend well. I mean, it was my first event. We had just unveiled my car and announced I would be driving in the Top Fuel car for John Force Racing. In addition, new sponsor, new crew chief, everything was new to me. For me, Pomona is one of the biggest races of the year since it is my home track as I grew up at that racetrack.” 

“Looking back on it (Pomona), of all the people, I thought it was pretty special that my first run on race day was against Brandon Bernstein. I remember growing up watching Kenny Bernstein (Brandon’s father and legendary drag racer). Our family has always been close to them (Bernstein family). My first run against him will be something I’ll never forget.”

SM: Later on in 2013, you had some respectable runs such as beating Doug Kalitta in a first-round matchup at Las Vegas I. However, I want to talk about Houston just briefly. You qualified 18th, unfortunately missing the show for that event. Do you remember what was going through your mind at that moment when you missed out on racing that weekend? 

BF: “There’s nothing worse than not qualifying. It’s happened to me a couple of times,” she said. “(Not qualifying) pulls everything out of you. To show up on race day and (not qualify) is kind of discouraging to see all these other teams out there. It’s tough being out there when you don’t qualify. I remember my team, we went up to the stands and watched (the rest of the action). (Houston) was definitely a tough weekend.”  

SM: At St. Louis, you achieved your highest qualifying of fifth that year as a rookie driver and then made a semi-final appearance in the final race at Pomona 2. Late in 2013, you seemed to be making strides and seemed close to winning a race. Did it seem as though you and the team were starting to gel and click together at this point?

BF: “Yes, it takes a while until you really get into the routine,” Force said about getting comfortable with the team. “Everything, top to bottom, was new to me. Really, it’s when you start getting to those back to back races and then it starts becoming a routine to where you don’t have to think about it anymore. You just get out there and throw down the best you can. Looking at the season (2013), we did pretty well.” 

SM: After your rookie season, in 2014, you had your first runner-up finish against Antron Brown in the finals at Phoenix. In your mind, was that race a breakthrough moment for you after the previous season? 

BF: “Absolutely,” the 2017 Top Fuel Champion said about being runner-up. “The 2014 season, there were a couple of races where we came close to winning. It’s funny because I remember in my rookie season we would go through some rounds and be like ‘Wow, we got past the first round and got to the second round. I was still pumped.’ However, that outlook kind of falls off when you get more competitive.” 

“When you get to the semi-final runs, you’re like ‘Wow! We made it!’ You’re the runner-up and you’re pumped about that. But after you get so many of those (runner-up finishes), you’re not pumped about it anymore. Like, I want to win, and you’re so close. And then when you do win, it really sucks losing the first round because it’s hard to stay positive. The team I have now though, we are really good at staying positive.” 

SM: Following up on the runner-up finishes, were those starting to get frustrating and not being able to get that elusive victory? 

BF: “Oh, absolutely,” Force said. “We didn’t get our first win until 2016, so it took a while. Like I said, in 2013, 2014, we would be running good and hot. 2015 came along, and it was hard to hang onto that. It was starting to get frustrating. That starts weighing on you and you do question yourself and wonder if I’m ever going to get a first win?” 

“When you do finally win, that first victory at the Gatornationals, there was no better feeling but now you’re more motivated to get another trophy.”

SM: Speaking of your first win at the Gatornationals. You won against Terry McMillen in the final round. Have you ever gone back and watched that race and what does the win still mean to you to this day? 

BF: “(Winning Gatornationals) is one of the greatest days of my career,” she said. “The first win is something you dream about. It was such a big win. That was a track where my mom and my sisters, we all would load up and jump on a plane to go to the Gatornationals. That track was just one of the ones we picked on the schedule when we were kids. Gatornationals is one of the biggest races on the circuit, I think. To be able to win there was pretty outstanding.” 

“I was actually runner-up the weekend before in Phoenix and got beat. So, to go out that next weekend and take it all the way, there was no better feeling to put Phoenix behind you.” 

SM: After your first victory in 2016, you would go on to set the world on fire by securing 10 wins, 13 runner-ups, 18 No. 1 qualifiers, a championship, etc. Looking back at your rookie season, is there any race that stands out where you thought, ‘I think we could have had this one had we done this?’ If so, what race and why does that race stick out to you the most? 

BF: “In my rookie season, the biggest race that stands out the most is where we debuted in Pomona,” Force said. “Brandon Bernstein on the line next to me was really special. Just those small victories like the first-round win against Doug Kalitta at Las Vegas in 2013. For me though, the rookie season will always be Pomona.”

SM: Some racers collect their own merchandise and some don’t. Are you a driver that collects your own memorabilia and if so, what do you have in your collection that reminds you of your rookie season? 

BF: “A lot of fans give me some memorabilia, specifically the Gatornationals (the site of Brittany’s first win),” she said. “There would be some oddball items like plastic replica toy gators, I also have a full blown gator necklace. Those items are kept in my office. I do keep my fire suits, helmets, and especially merchandise from my championship days.”

SM: Following up briefly on the 2017 Championship season, what is one thing you will always remember from that season? 

BF: “There’s too much, you can’t just pick one thing,” she said about winning the championship. “We left Las Vegas where we could have won the race and moved up to No. 1 in the points but I lost to Terry McMillen in the final round after red lighting. I was carrying that with me through two weeks going into Pomona. There’s that fear of screwing up but if we can focus on round by round, we can win the championship. However, it all can be lost, just like that if there’s a mistake on my end or on a crew guy’s end. That’s a lot of pressure and I didn’t know how I was going to handle that pressure (running for the championship).”

“For me, it was like ‘Am I going to completely crack under this pressure?’ Maybe, I’m not one of those people that can handle it. A positive mindset is something that’s very important. Staying upbeat and focused. I went out there, did my thing and we ended up winning the race itself. Nothing can ever beat your first championship, but now that I have one, I definitely want more (titles).” 

SM: I’ve been asking drivers what their favorite victories are out of all the years they competed. What is your favorite Wally out of your collection and why? 

BF: “That’s tough (trying to pick just one favorite), I have three favorites (Wally’s, NHRA’s Winning Trophy),” Force said. “Obviously, Pomona in 2017. That race was when we won the race and the championship. Pomona 2017 was probably my biggest win, because there is a championship wrapped in. For most of that team, that championship was their first championship ever so winning the championship was huge for all of us.”

“So at the banquet, they had a handful of Brittany Force championship shirts made and I had no clue because that never crossed my mind. All of my guys showed up to the banquet with all of their Brittany Force championship shirts underneath their tuxedos, and they ripped them on the dance floor. That team was pretty outstanding.”

“Another one that stands out to me, I finally won at Las Vegas in 2019. Vegas has always been one of my favorite race tracks. Going back to my Super Comp days, Vegas has always been my favorite track. Vegas 2 is always special to me as well.” 

SM: Is there a reason why Las Vegas is your favorite racetrack? 

BF: “I think it’s because I raced there in Super Comp and A-Fuel,” she said. “Vegas is very familiar to me. It’s kind of a home track to me since Vegas is three and a half hours from me. I remember as a kid, jumping in the car and heading there with my sister and friends to watch Ashley (Force, Brittany’s sister) race, you know, watching my dad race in Funny Car. Friends go there, family always shows up there. Home away from home.” 

SM: Wrapping the interview up, it’s hard to imagine your professional debut came seven years ago. However, if time travel were available, what would a 34-year-old Brittany Force tell a 26-year-old Brittany Force? Is there anything you would do differently? 

BF: “I would say, trust in the path,” Force said. “Trust in the journey, because you definitely have those bad days in racing but those bad days made the good days really great. Those tough days made me stronger as a driver. A perfect example would be that championship run in Pomona. You know, we had a red light at Vegas and that day was a terrible, terrible day. I wanted to get home as I was so angry at myself. For me, it was, don’t focus on that, put those bad days behind you and use them as motivation for what you really want. I think the Vegas final round loss made me tougher going into the championship at Pomona the following weekend.”

So far in Brittany’s career, the Yorba Linda, California native has 10 wins, 13 runner-up finishes, 22 semi-final round appearances along with 58 quarter rounds and 63 first-round match-ups. In addition, Force also had 20 No. 1 qualifiers with her first No. 1 qualifier occurring at Topeka in 2014 where she went 3.746 seconds to set what was at that time, the national speed record. Other highlights include making the playoffs six years in a row since 2014 and having four wins, four runner-up finishes, seven semis, 10 quarter and nine first round appearances during the playoff run. With 170 races to date, Force’s overall record stands at 87.1% with a win-loss record of 179-156. 

Special thanks to Sara Slaughter of John Force Racing for coordinating the interview and many thanks to Brittany Force for taking the time out of her busy schedule to conduct the interview. 

Fans who want to keep up to date with Brittany Force can follow her on Twitter and Instagram

Additionally, fans of John Force Racing can follow them on Twitter, Facebook and Instagram. You can also check out their website here