[media-credit name=”(c) 2012, autostock, USA” align=”alignright” width=”287″]
[/media-credit]Celebrating Monster Energy’s 10th anniversary in style, Kurt Busch drifted his No. 54 Monster Energy Toyota to his first victory under the newly formed Kyle Busch Motorsports, owned by his brother, Kyle. Kurt Busch robbed Denny Hamlin of the checkered flag by 0.062 seconds, sliding sideways through the finish in one of the most exciting final laps in NASCAR history at Richmond International Raceway. An emotional win for the Busch brother, as well at the Monster Energy family, Kurt beat a stacked field of veteran cup racers and newcomers.
About Monster Beverage Corporation:
Based in Corona, California, Monster Energy refuses to acknowledge the traditional and the disingenuous. Monster always supports the scene and the sport. Whether it be motocross, off-road, NASCAR, MotoGP, BMX, surf, snowboard, ski, skateboard, or the rock and roll lifestyle, Monster is a brand that believes in authenticity and the core of what its sports, athletes and musicians symbolize. Much more than a drink, it’s a way of life lived by our athletes, sports, bands, believers and fans. See more about Monster Beverage Corporation – including all of its drinks – at www.monsterenergy.com and Facebook.com/MonsterEnergy.
About Mad Media:
Mad Media (www.madmedia.com) is San Diego based marketing and creative agency offering professional print, web, and film production. They specialize in producing culturally relevant brand messaging using professional athletes, musicians, and artists. Mad Media focuses on sports and cultures that they are passionate about, including skateboarding, surfing, snowboarding, motocross, FMX, BMX, off-road racing, rally racing, Hip-Hop, Punk Rock and Mixed Martial Arts. Mad Media has produced over twenty major commercial and viral film projects this year for clients such as Subaru of America, DC Shoes, Monster Energy Drink, and Harley-Davidson. Mad Media has been executing immersive marketing campaigns since 1996.
