Darlington Raceway is an integral part of NASCAR history. Many of those who have conquered the Lady in Black went on to become legends of the sport including Bill Elliott.
Elliott is a five-time winner at Darlington Raceway, NASCAR’s 1988 Champion and has always been a fan favorite. His son Chase, who won the Nationwide Series race Friday night in his first appearance at the famed track, is a perfect example of the future of NASCAR. Chase currently drives the No. 9 NAPA Chevrolet for JR Motorsports.
Darlington Raceway track president Chip Wile announced plans Saturday to celebrate its beginnings and look ahead to the next generation of drivers who will make new history and add to the mystique of the track, beginning in 2015.
“Our history defines us,” he said. “Without history we wouldn’t know where we’ve come from or where we’re going. NASCAR legends and loyal fans have all played a role in defining Darlington Raceway. Together, we’re celebrating where we came from and where we’re going.”
As part of the celebration, Bill and Chase Elliott were introduced Saturday as the “face” of the program. Wile, along with Bill and Chase, talked about future plans which will include a retro ticket design for the 2015 Bojangles’ Southern 500 and a Classic merchandise product line that will focus on previous decades and will be available for purchase.
Media and fans in attendance were also treated to a first look at an old school designed No. 9 Bill Elliott car which will be used to promote the endeavor.
Another interesting element of the program will feature stories from fans who are encouraged to share their ideas and their unique stories at darlington1950@darlingtonraceway.com
“Tell us your Darlington story,” said Wile. “If you have ideas about how Darlington Raceway and NASCAR can celebrate our history and embrace our future, please let us know.”
