Touching Story Leads Latitude Aero to Primary Sponsorship at North Wilkesboro

Touching Story Leads Latitude Aero to Primary Sponsorship at North Wilkesboro

Mooresville, NC (May 16, 2023) – Long-time partner of Spencer Boyd, Latitude Aero will be the primary sponsor of Spencer Boyd at the NASCAR Craftsman Truck Series race during NASCAR’s All-Star weekend. Latitude Aero, based in Greensboro, NC, specializes in the refurbishment of airplane seats. The company’s owner attended his first NASCAR race with his grandfather and father at North Wilkesboro Speedway.

“I feel like I’m a part of an important circle of life with this one,” said a smiling Spencer Boyd. “We all have those memories in the 75 years of NASCAR that made us love the sport. For Kelvin it was watching races at North Wilkesboro with his grandfather and father. To know that I’m driving a truck with his company’s name on the hood for the first time at this historic track gives me goosebumps.”

Kelvin Boyette, owner of Latitude Aero, gave his perspective, “It is the ultimate sense of pride combined with nostalgia. When I sat in those grandstands as a five-year-old I could only dream I would be where I am today. It is a special place. We are all big fans of Spencer at Latitude Aero. His work ethic is the kind of gritty stick-to-itiveness that our company, and frankly, NASCAR were built on.”

Since 2015, the award-winning FAA and EASA Part 145 Repair Station has successfully delivered over 82,000 seats with a 100% on-time performance and quality acceptance, earning a reputation for excellence within the aviation industry.

The All-Star Race Week for NASCAR marks the re-opening of an original NASCAR track with the last race being won by Jeff Gordon in 1996. The Craftsman Truck Series had just been formed the year before. Boyette recalls the likes of Richard Petty, Bobby Allison, Darrell Waltrip, and the new guy on the circuit, Mark Martin turning laps at his favorite track.

Boyd continued, “I love what NASCAR has done with our schedule over the years making the racing about what the fans want to see. Well…its fun for us drivers too! I feel special to be part of this week and want to dedicate the race to Kelvin’s grandfather LA Boyette, Jr. and his father Donnie Boyette.”

Thanks to the hard work of all the employees at Latitude Aero, their capabilities list boasts over 25,000 seating part numbers, and continue to add new capabilities every month. This is one reason why they take pride in being one of the most well-respected and trusted providers in the sector.

Are you a die-hard NASCAR fan? Follow every lap, every pit stop, every storyline? We're looking for fellow enthusiasts to share insights, race recaps, hot takes, or behind-the-scenes knowledge with our readers. Click Here to apply!

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official policy or position of SpeedwayMedia.com

LEAVE A REPLY

Please enter your comment!
Please enter your name here

SM SPEEDWAY SHOTS

Latest articles

NASCAR at Iowa Speedway Weekend Schedule

The NASCAR Cup Series and the NASCAR O’Reilly Auto Parts Series head to Iowa Speedway.

Hendrick Motorsports Media Advance: Iowa

Hendrick Motorsports' one win and one pole are tied for the most while its three top fives and five top 10s are tops among all teams.

Phoenix Raceway Unveils Power-Packed 2027 Race Schedule

Phoenix Raceway today announced its 2027 schedule, highlighted by the return of one of motorsports' most exciting weekends.

TEAM CHEVY NASCAR RACE ADVANCE: Iowa Speedway

The end of the 2026 regular season is on the horizon, and for the NASCAR Cup and O’Reilly Auto Parts Series, that journey continues this weekend with a trip to the heart of the “Hawkeye State” to take on Iowa Speedway

Best New Zealand Online Casinos