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[/media-credit]CHARLOTTE, N.C. (June 13, 2012) – Jeff Gordon Children’s Foundation and Kick-It will be teaming up on the kickball field by challenging supporters to kick cancer out of every childhood once and for all.
Kick-It is a national grassroots fundraising game that was started by Quinn Clarke, a cancer survivor who wanted to make a difference in every child diagnosed with cancer. Kick-It brings community, family, friends and co-workers together to raise money for childhood cancer research. The concept is easy — kick the ball, run the bases and score big in the fight against pediatric cancer.
“I am really excited about this new partnership,” said Jeff Gordon.
“We are confident this will take childhood cancer to the forefront and bring it the awareness and funding it deserves. I can’t wait to Kick-It in September when I host my own game in Atlanta.
“And, in honor of Childhood Cancer Awareness Month I will be personally matching all funds raised for games played on behalf of the Jeff Gordon Children’s Foundation during the month of September.”
Additionally, Jeff Gordon Children’s Foundation has launched a new social media campaign centered on the Kick-It program called “I’m Kicking It”. To participate, download the Kick-It sign, write your reason to support the initiative and upload it to the Jeff Gordon Children’s Foundation facebook page (www.facebook.com/jgchildrensfoundation). “I’m Kicking It” campaign will feature people from all walks of life who support the cause, from pediatric cancer patients to professional athletes. Then each week, Gordon will pick his favorite “I’m Kicking It” reason.
“We truly admire Jeff Gordon’s commitment to children with cancer. Our son, Quinn Clarke, founded Kick-it with the dream to raise enough money to find a cure. He is beyond excited that Jeff Gordon is kicking it with him and the 13,500 children diagnosed with cancer every year,” said Allison Clarke, Founder of Flashes of Hope and mother of Quinn Clarke.
Join the fight against the devastating disease and create your team today. For more information visit www.jeffgordonchildrensfoundation.org or www.kick-it.org/jeffgordon.
About Jeff Gordon Children’s Foundation:
The Jeff Gordon Children’s Foundation was established as a non-profit 501 (c)(3) organization in 1999 by the four-time NASCAR Cup Series champion. The Foundation supports children battling pediatric cancer by funding programs that improve patients’ quality of life, treatment programs that increase survivorship and pediatric medical research dedicated to finding a cure. In addition, the foundation also supports the Jeff Gordon Children’s Hospital in Concord, NC. For more information visit www.jeffgordonchildrensfoundation.org or www.youtube.com/jeffgordon4cure.
About Kick-It:
Kick-it is a national fundraising program with one simple goal: to accelerate a cure for children with cancer. In 2009, Kick-It was founded by 10-year old cancer patient Quinn Clarke who had a big dream – to cure cancer by playing kickball. In a few short years, Kick-It has raised over $850,000 for children’s cancer research. Kick-It utilizes national medical advisory boards to identify the most promising research studies and projects including clinical research of the Children’s Oncology Group.
