Home Blog Page 1633

Community Choice Financial Begins New Partnership with Front Row Motorsports

Speedy Cash Brand Remains Featured Partner of Todd Gilliland
Zane Smith to Attempt to Win SpeedyCash.com 250

MOORESVILLE, N.C. (January 20, 2023) – Community Choice Financial, a holding company that provides financial services primarily to under-served consumers, will return their newly acquired Speedy Cash brand to the NASCAR Cup and NASCAR Craftsman Truck Series with Front Row Motorsports.

The program will be highlighted by Speedy Cash again being one of the anchor partners of Todd Gilliland and the No. 38 Ford Mustang team across six events. The Speedy Cash colors will adorn the No. 38 Ford Mustang of Gilliland starting on the dirt at Bristol Motor Speedway in April. They continue their primary races at the Dover Motor Speedway, Kansas Speedway, Pocono Raceway, Richmond Raceway, and conclude once again at the Bristol Motor Speedway night race. They will be a major associate of Gilliland and the team all season.

“I am really thankful to have the support of Community Choice Financial and their Speedy Cash brand this season,” said Gilliland. “The Speedy Cash colors have become popular here at FRM and it is always cool seeing the Speedy Cash Ford Mustang in the shop. I’m looking forward to another season supporting them.”

Speedy Cash will also play an integral role with Zane Smith and his defense of the NASCAR Craftsman Truck Series championship. They will be the primary partner of Smith during the SpeedyCash.com 250 at the Texas Motor Speedway in April and will be an associate partner all season.

When Smith makes his Daytona 500 debut this season, Speedy Cash will be a major associate partner on the car.

“It’s great to have Speedy Cash back on the truck at Texas Motor Speedway this year,” commented Smith. “By far, the coolest thing is them sponsoring the truck race and Speedy Cash Victory Lane. It will be a lot of fun to win that race for them. And I want to thank them for helping me out during my Daytona 500 debut. That’s something that I’ve been dreaming about my whole life, and I can’t do it without their support.”

Community Choice Financial is proud to work with Front Row Motorsports.

“We are excited to continue our partnership with Front Row Motorsports this season,” said Raechel Peters, Senior Vice President Marketing, Community Choice Financial. “Our enthusiasm is two-fold. Everyone is eagerly awaiting the return of the Speedy Cash brand to the Cup Series with Todd Gilliland and we’re excited to continue supporting champion Zane Smith, especially during the SpeedyCash.com 250!”

For more information about Speedy Cash, visit www.speedycash.com.

About Speedy Cash

Speedy Cash is an omni-channel lender that specializes in financial services such as installment loans, title loans, payday loans, personal lines of credit, check cashing, money transfers and money orders. Speedy Cash is a part of the Community Choice Financial family of brands which includes CheckSmart, easymoney, Check Into Cash, California Check Cashing Stores, and more. The Community Choice Financial family of brands provide personal lending and ancillary services at over 800 stores nationwide and online.

About Front Row Motorsports

Front Row Motorsports (FRM) is a winning organization in the NASCAR Cup and Craftsman Truck Series. The team is the 2021 Daytona 500 and 2022 Craftsman Truck Series champions. The team was founded in 2004 and is owned by successful entrepreneur, Bob Jenkins. FRM fields the No. 34 and the No. 38 NASCAR Cup Series teams along with the No. 38 Craftsman Truck Series team from its Mooresville, N.C. headquarters. Visit teamfrm.com and follow FRM on social media: Twitter at @Team_FRM, Instagram at @team_frm and Facebook at facebook.com/FrontRowMotorsports.

Different Kinds of Automotive Used in the Construction Industry

  • Backhoe loaders are versatile machines that can dig trenches and transport materials.
  • Dump trucks move large amounts of material, including dirt and debris.
  • Bulldozers level uneven terrain with their metal blades before construction begins.
  • Excavators are versatile machines used for a wide variety of tasks.
  • Forklifts are necessary for projects involving heavy lifting and moving large objects.

The construction industry is a complicated and ever-changing business. From the materials and tools used to the machines that help speed up the process, countless pieces of equipment are necessary for successful projects. In particular, several kinds of automotive are often utilized in the construction industry to help with various tasks. Proper maintenance and replacement of parts like Pilot Valve 9257577 is important to ensure the efficiency of work.

Here’s a brief look at some of the most common types of automotive used in construction and what they can do for you.

Backhoe Loaders

Backhoe loaders are some of the most versatile machines available for construction jobs. These vehicles typically feature a loader bucket at the front and an excavator arm and bucket at the back. This combination makes digging trenches, transporting materials, and even performing demolition work easy.

Backhoes are especially popular because a single operator can operate them without additional labor or equipment. This also comes in handy when working in tight spaces that other vehicles can’t access.

Dump Trucks

Dump trucks are among the most essential automated vehicles on any construction site. These large trucks can transport various materials, and the dump bed can be raised or lowered to discharge materials as needed. They’re especially invaluable for projects that require extensive movement of dirt and other debris.

This vehicle is often attached to a dump truck lift, allowing them to dump the contents of the dump bed over walls, onto floors, and into other areas. You will often see them used for tasks such as carrying asphalt and aggregates and disposing of excess materials.

Trenchers

Trenchers use rotating chains or blades to excavate long, narrow trenches in soil or on hard surfaces such as asphalt pavement. They’re primarily used to lay underground pipes, cables, wires, and other utilities, such as irrigation systems. Trenchers come in different sizes and power outputs, depending on your needs, from small walk-behind models to large tracked units needing an experienced operator to maneuver them around a job site safely.

Bulldozers

A bulldozer is a powerful piece of heavy machinery designed to move large amounts of dirt or other material with its metal blade attachment. Bulldozers are essential for grading land before construction begins, as they can quickly level off uneven terrain by pushing around soil, rocks, and other debris. Bulldozers can also help clear away trees, shrubs, and other vegetation before construction begins. There are three primary types of bulldozers:

Crawler bulldozers

This type of bulldozer is tracked, making it ideal for use on uneven terrain. Crawlers are also highly maneuverable and can easily steer around tight areas.

Wheel bulldozers

Wheel dozers are usually used in open areas on relatively flat surfaces. They offer great speed and maneuverability but don’t provide the same stability as crawler dozers.

Compact bulldozers

Compact dozers are smaller than the other two types and feature a more lightweight design. They’re perfect for tight spaces and can also be used in landscaping projects.

Excavators

Excavators are integral to nearly any construction project due to their wide range of applications. They can be used for clearing the ground, digging holes, laying foundations, mixing concrete, digging trenches for utilities and drainage systems, demolishing structures, and moving large quantities of soil or debris.

Thanks to the boom and arm of an excavator, these machines’ primary benefit is their versatility: they offer a wide range of motion and can work effectively in confined spaces or on projects that may require varying levels of precision. This makes them particularly useful for building complex projects such as bridges, tunnels, dams, and utility plants, while also boosting productivity by enabling faster material movement with minimal manual labor.

Specialized machinery is also necessary for projects that involve concrete and foundation work. Many contractors use grout pumps to move material into precise locations like deep foundations or masonry walls. These machines help workers fill voids and stabilize structures without the need for manual hauling. This equipment is often a staple on sites where structural integrity is a priority. It allows for a steady flow of material over long distances or up several stories.

Forklifts

Forklifts are essential equipment for any construction project that involves heavy lifting or moving large objects from one location to another. These powerful machines come with two “forks” attached to an adjustable mast which can lift everything from building materials to pallets full of supplies-all with minimal effort from the operator. Forklifts can also tilt their forks so that your workers can easily unload items onto shelves or into containers without having to strain their backs lifting heavy objects manually. You should make sure that you keep your forklift maintained with regular checks and repairs when you notice the signs of wear and tear. Sites such as IntellaParts.com, for example, can provide the right parts so that you are not stalled for too long and can get back to work asap.

Automotive technology plays an important role in helping businesses complete projects efficiently and safely while reducing labor costs and increasing overall productivity. As you can see, many different kinds of automotive equipment are available in today’s market, each designed specifically for certain tasks within the construction industry. Whether you need a backhoe loader for digging trenches or a forklift for moving heavy objects around your job site quickly and easily, there is sure to be something out there that will meet your specific needs!

With all that said, it’s worth mentioning that companies need not purchase each piece of equipment above. Companies that don’t require owning heavy equipment for every project often turn to rental services for flexible options. One such example is telehandler hire, which allows businesses to use versatile lifting and moving machinery without the long-term financial commitment of purchasing. This ensures construction companies can adapt to different project requirements efficiently while managing costs.

Why Should you Consider Implementing Sales Enablement Technology For Your Organization?

Photo by rupixen.com on Unsplash

Sales Enablement Technology is crucial in today’s marketplace. With a wide range of competing products, technology has become the differentiator. A salesperson’s ability to leverage sales enablement solutions is critical to success.

Sales Enablement uses technology to help sales staff do their job more effectively. Companies worldwide use sales enablement technology to improve results, brand awareness and customer relations. Sales enablement software can help a sales team get more leads, close more deals and generate more profit. This post will explore various nuances of this unique technology.

Understanding Sale Enablement Technologies:

Sales enablement is the process of supporting sales reps to succeed. It includes tools, techniques, and technologies that make it easier for reps to find the information they need and use it to generate more revenue.

Sales enablement technology is a relatively new category of software that promises to help sales teams be more productive while improving their ability to sell.

Sales enablement technology is designed specifically for salespeople to understand their customers, prospects and competitors better; manage their accounts and increase the quality of leads they convert into business.

The best sales enablement tools are easy-to-use and accessible on mobile devices, making them ideal for reps who travel frequently or spend time away from their desks.

Why Should You Implement Sales Enablement Technologies?

It’s no secret that sales is a competitive field. Companies have to fight tooth and nail to get their products in front of prospective customers, and they will do whatever is needed to stay ahead of their competitors.

There are numerous ways that companies can optimize their sales teams and increase revenue, and one way is through the use of sales enablement technology. Here are a few reasons why a company should invest in Sales Enablement Technology:

  • Increase Productivity: Sales enablement software can help you organize all of your customer data in one place so that you’re able to make more informed decisions about who to contact next. This means you spend less time searching for information and more time selling.
  • Increase Efficiency: With sales enablement software, you can easily share information with your team members, making it easier for them to get up to speed on new products or features quickly. It also allows them to see what other teams are working on at any given time so that they can collaborate better with each other.
  • Decrease Stress: Because sales enablement software allows you to manage your leads effectively and efficiently, it helps eliminate stress related to paperwork or tracking down information manually.
  • Reduce Training Time: If a new member joins your team, it only takes seconds to access all necessary training material in one single place, and the software will guide the candidates through the process, which in turn reduces training time.

Final Thoughts:

Sales enablement solutions can help improve your overall quality and efficiency. Sales enablement helps employees get the training they need to succeed. It also gives them the resources and tools to perform as powerfully as possible. By breaking down walls and providing new tools, sales enablement benefits everyone at every stage. Most importantly, it can give you a competitive edge.

CELSIUS® ESSENTIAL ENERGY, SPIRE MOTORSPORTS REVEAL MULTI-RACE PARTNERSHIP FOR 2023

Fitness and Lifestyle Energy Drink to Sponsor Corey LaJoie in Great American Race

CONCORD, N.C. (January 19, 2023) – Spire Motorsports and CELSIUS® have reached a multi-race partnership for the 2023 NASCAR Cup Series season beginning with the 65th running of the of the Daytona 500 where the healthier energy drink alternative will serve as the primary sponsor of Corey LaJoie’s No. 7 Chevrolet Camaro ZL1.

CELSIUS® is functional, Essential Energy, a better-for-you, premium alternative to traditional energy drinks. Made with a clinically proven formula of energy-boosting ingredients, seven Essential Vitamins and zero sugar, CELSIUS® was created to help people LIVE FIT, exceed their goals, and elevate their everyday lives.

LaJoie finished 14th in last year’s Daytona 500 and earned a venue-best sixth-place finish in the 2019 Coke Zero Sugar 400. The 31-year-old veteran racer logged 14 total starts at Daytona International Speedway (DIS) on NASCAR’s senior circuit, including 12 on the traditional 2.5-mile superspeedway and two on the daunting 3.61-mile road course. He has led eight laps, notching three top-10 and seven top-20 finishes.

Spire Motorsports has also notched 12 starts in NASCAR’s premiere division at DIS, leading 14 laps, while earning one win, two top-five and five top-10 finishes. LaJoie, Jamie McMurray, Ross Chastain, Justin Haley and Landon Cassill have all combined to record a solid 13.8 finishing average for the two-car, Concord, N.C.-headquartered team at the “World Center of Racing.”

“I couldn’t be happier to race with CELSIUS,” said LaJoie. “The CELSIUS brand and product not only align with my energy needs on race day, but also boosts my active everyday lifestyle. I look forward to being part of the CELSIUS family and vying for the opportunity to put Spire Motorsports No. 7 Chevy Camaro in victory lane at the Daytona 500.”

The 65th running of the Daytona 500 will be televised live on FOX, Sunday, February 19 beginning at 2:30 p.m. Eastern Standard Time (EST). The first of 36 races on the 2023 NCS schedule will be broadcast live on the Motor Racing Network and SiriusXM NASCAR Radio.

About CELSIUS Holdings, Inc.
CELSIUS Holdings, Inc. (Nasdaq: CELH), is a global consumer packaged goods company with a proprietary, clinically proven formula. A lifestyle energy drink born in fitness and a pioneer in the rapidly growing energy category. CELSIUS energy drinks offer proprietary, functional, essential energy formulas clinically-proven to offer significant health benefits to its users. CELSIUS energy drinks are backed by six university studies that were published in peer-reviewed journals validating the unique benefits provided by them. For more information, please visit: https://www.celsius.com.

About Spire Motorsports …
Spire Motorsports is a full-time, two-car NASCAR Cup Series race team co-owned by long-time NASCAR industry executives Jeff Dickerson and Thaddeus “T.J.” Puchyr. In 2023, Spire Motorsports will field the No. 7 Chevrolet Camaro ZL1 for driver Corey LaJoie and No. 77 Chevrolet Camaro ZL1 for Ty Dillion. The team also fields a NASCAR Camping World Truck Series team in select events.

Spire Motorsports earned its inaugural victory in its first full season of competition when Justin Haley took the checkered flag in the Coke Zero Sugar 400 at Daytona International Speedway on July 7, 2019. Less than three years later, William Byron drove Spire Motorsports’ No. 7 Chevrolet Silverado to its inaugural NASCAR Camping World Truck Series win on April 7, 2022, at Martinsville Speedway.

William Sawalich Joins TRICON Garage for Multi-Race Slate

Upstart Driver to Make Six Truck Series Starts in 2023

MOORESVILLE, N.C. (January 19, 2022) — TRICON Garage (TRICON) announced today that it has signed William Sawalich to drive in six NASCAR Craftsman Truck Series races throughout the 2023 season. The 16-year-old driver will pilot the No. 1 Toyota Tundra TRD Pro.

The Eden Prairie, Minnesota native recently announced a 20-race ARCA slate with Joe Gibbs Racing, including plans to pursue the ARCA Menards Series East championship. Rocketing up the short track ranks over the past few seasons, Sawalich had an impressive 2022 campaign with six victories in CARS Tour Pro Late Model action, three late model stock wins, and two Southern Super Series wins among others.

“Late model racing is a foundational piece in the history of our race team, and it has been a pleasure to watch William’s success and maturation in those series’,” said partner David Gilliland. “We believe he will fit right in at TRICON and we are super excited to have him as part of our driver lineup.”

Sawalich’s Truck Series effort will feature Starkey’s SoundGear line of products. Based in Eden Prairie, Minnesota, Starkey is a global leader in hearing technology and premier provider of hearing healthcare. Starkey engineers and manufactures SoundGear products to provide digital sound enhancement that delivers superior environmental awareness while placing a premium on hearing protection.

The Starkey Toyota Tundra will debut at Martinsville (Va.) Speedway before taking a lengthy break and then returning for a mid-summer stretch that includes Mid-Ohio Sports Car Course in Lexington, Richmond (Va.) Raceway, Lucas Oil Indianapolis Raceway Park, the Milwaukee Mile, and Bristol (Tenn.) Motor Speedway.

“I am excited to work with the Gray and Gilliland families and everyone at TRICON,” said Sawalich. “I know that the team will put forth a great effort to make sure that we have the best equipment and best teams around us. 2023 is going to be a huge year for my growth between ARCA and Trucks, and I am confident that I will learn a lot and be able to perfect my craft as a Toyota development driver here.”

About TRICON Garage

TRICON Garage is Toyota Racing Development’s flagship NASCAR Craftsman Truck Series organization. Under ownership by former NASCAR veteran David Gilliland and businessman Johnny Gray, TRICON is actively involved in three different industries – racing, fabrication and transportation. The team operates out of three buildings totaling 60,000 square feet in Mooresville, North Carolina.

RISI COMPETIZIONE ANNOUNCES PLANS TO DEFEND IMSA MICHELIN ENDURANCE CUP IN GTD PRO CLASS FOR 2023

Houston, Texas (January 19, 2023) … Risi Competizione is pleased to announce its plans to compete in the IMSA Michelin Endurance Cup (IMEC) in the GTD Pro class for the 2023 season.

As winners of the 2022 IMSA Michelin Endurance Cup in GTD Pro class with last year’s Ferrari 488 GT3 car, this year the Houston, Texas-based team will compete in their new Ferrari 296 GT3, set for its debut at the Rolex 24 At Daytona, January 28-29.

The IMSA Michelin Endurance Championship schedule, in addition to the Daytona 24, will include the Mobil 1 Twelve Hours of Sebring in Sebring, Fla. March 18, the Sahlen’s Six Hours of The Glen in Watkins Glen, N.Y., June 25 and Petit Le Mans at Road Atlanta, Braselton, Ga., October 14.

“After our success in winning the IMSA Michelin Endurance GTD Pro Championship last year, it was important to return this year to defend the honor with the new Ferrari 296 GT3,” said Team Principal Giuseppe Risi.

Drivers for the Rolex 24 include the two IMSA Michelin Endurance GTD Pro Champions Davide Rigon and Daniel Serra, along with World Endurance GT champions James Calado and Alessandro Pier Guidi, all Ferrari Competizioni GT factory drivers. Rigon and Serra will defend their IMEC driver championships with Risi Competizione. Additional drivers have not yet been announced to join the duo.

Being awarded Michelin Endurance Cup takes strategy because points, separate from the season championship, are awarded at various junctures throughout races. Points are awarded at each juncture – five for the class leader, four points for second place, three points for third and two points for all other competitors. At Daytona, for example, points are available at the six-, 12-, 18- and 24-hour marks; Watkins Glen pays a bonus at midway (three hours) and race end. This keeps the teams on their toes with their strategy throughout the entire race.
For more information, please go to www.risicompetizione.com and follow us on Facebook/RisiCompetizione, Twitter @RisiComp and Instagram @RisiComp.

Busch Light Racing: Kevin Harvick Previews Busch Light Clash at The Coliseum

KEVIN HARVICK
Busch Light Clash at The Coliseum
No. 4 Busch Light Ford Mustang for Stewart-Haas Racing

Event Overview

● Event: Busch Light Clash at The Coliseum
● Time/Date: 5 p.m. EST on Sunday, Feb. 5
● Location: Los Angeles Memorial Coliseum
● Layout: Quarter-mile oval
● Format: 150-lap Feature with a 27-car field set by Heats and Last Chance Qualifier (LCQ)
● TV/Radio: FOX / MRN / SiriusXM NASCAR Radio
● Note: Heats and LCQ are broadcast live from 5-7 p.m. EST. Feature airs live at 8 p.m. EST.

Notes of Interest

● History was made last February when the NASCAR Cup Series competed for the first time at the Los Angeles Memorial Coliseum. The Busch Light Clash at The Coliseum was a bold way to unofficially kick off the start of the NASCAR season. On a temporary paved oval at a quarter-mile in length on top of what is typically the running track around the football field the Trojans of the University of Southern California call home, NASCAR thundered into America’s second-largest media market. The location was strategic, as was the event’s timing – held on the off-weekend between the NFL division championship games and the almighty Super Bowl. For all the unknowns beforehand, the event proved to be an absolute success. The buzz was palpable throughout the weekend as more than 70 percent of ticket buyers were first-time NASCAR attendees. Those not onsite were watching on TV, as 4.3 million people tuned in to the live broadcast on FOX. That rating was 168 percent higher than the year before when the Busch Light Clash was held at Daytona (Fla.) International Speedway and broadcast on FS1, and it was the Clash’s best rating since 2016 when it was on FOX. On Twitter, NASCAR was the No. 1 trending topic in the United States during the race, besting the NFL’s Pro Bowl, which was held the same day. Said Kevin Harvick, driver of the No. 4 Busch Light Ford Mustang for Stewart-Haas Racing, “I thought it was a great event. I don’t think you could’ve asked for it to go any better.” It’s why NASCAR is back at the Coliseum Feb. 4-5.

● While NASCAR certainly made history last year at the L.A. Coliseum, it’s appropriate to say auto racing history was remade. As World War II wound down, racing open-wheel midget cars around the Coliseum cranked up. Beginning in 1945, the United Racing Association (URA) ran on a quarter-mile track that was paved right over top of the athletic track. Racing continued through 1948, but under the auspices of the Automobile Association of America (AAA). But with more permanent racetracks populating Southern California, racing at the Coliseum fell by the wayside. That is until 1979 when Mickey Thompson packaged off-road racing into his innovative stadium series, with the Coliseum serving as his first event of many. Broadcast on ESPN and TNN, it was where an up-and-coming off-road racer with NASCAR ambitions first started making a name for himself. You might’ve heard of him – seven-time NASCAR Cup Series champion Jimmie Johnson.

● NASCAR celebrates its 75th anniversary in 2023 and for years the sanctioning body began its annual campaign at Daytona. Starting the year in California isn’t a break from tradition, necessarily. In fact, you could argue it’s a return to a previous tradition. Last year’s Busch Light Clash at The Coliseum marked the first time since 1981 that NASCAR didn’t start its season at Daytona. But starting the year off in California was not new. In 1965 and again from 1970 to 1981, the NASCAR Cup Series’ season-opening race took place at Riverside International Raceway, a road course approximately 50 miles east of Los Angeles. Riverside is long gone, the site now home to the Moreno Valley Mall, but the L.A. Coliseum was at 311 Figueroa Street 34 years before Riverside opened its doors in 1957 and it’s still there today. It’s a juxtaposition of old and new, a microcosm of NASCAR’s brave new world.

● In true L.A. fashion, almost any NASCAR Cup Series team can show up at the Coliseum, but not everyone is getting past the velvet ropes to participate in the 150-lap main event. Because the track at the L.A. Coliseum is only a quarter-mile in length – the shortest track the NASCAR Cup Series will compete on in 2023 – only 27 cars can compete in the feature. Getting to the main event is much more arduous than walking the red carpet and slipping the bouncer a $100 bill. Here’s how it works…

● On Saturday, Feb. 4, NASCAR Cup Series competitors will take to the track for practice prior to single-car qualifying to determine the starting order for four heat races. On Sunday, Feb. 5, on-track action will begin with four, 25-lap heat races consisting of 10 cars each. Below is a breakdown on how the heat races will be filled out:

●  The top-four fastest qualifiers from Saturday’s single-car qualifying session will be on the pole for each heat race, while cars that qualified fifth through eighth will make up the other half of the front row in each heat.

●  The remainder of each field will be filled using this methodology: Heat one will be made up of cars with qualifying positions of one, five, nine, 13, 17, 21, 25, 29, 33, 37.

●  The top-five finishers (20 total cars) from each heat race automatically advance to the Busch Light Clash, with the winner of heat one winning the pole and the winner of heat two earning the outside pole.

●  The winners of heats three and four will fill out the second row, with the remaining order being determined in the same manner.

●  The remaining finishing positions from each heat that did not advance will continue to one of two 50-lap Last Chance Qualifying (LCQ) races. Below is a breakdown on how the LCQ will be filled out:

●  The starting order for these two events will be determined based on finishing positions in the heat races.

●  Those who did not advance from heats one and three will make up the first LCQ race. The second race will be made up of those from heats two and four.

●  The sixth-place finishers from heats one and two will be on the pole in their respective LCQ races. The sixth-place finishers from heats three and four will be on the outside pole.

●  This pattern will continue to fill out the remaining cars in each LCQ.

●  The top-three finishers (six total cars) from both LCQ races will advance to the Busch Light Clash, filling out positions 21-26 of the 27 available positions.

●  The final spot in the Busch Light Clash will be reserved for the driver who finished the highest in the 2022 points standings who does not transfer on finishing position in their heat race or in their LCQ race.

●  All other drivers will be eliminated from competition for the remainder of the event weekend. 

● Go fast and turn left puts all of the above in more succinct terms, something Harvick has proven particularly adept at in his 22 previous years of NASCAR Cup Series competition. The driver of the No. 4 Busch Light Ford Mustang has 60 career Cup Series wins and is tied with Kyle Busch for ninth on the all-time win list. Not included in that total are Harvick’s wins in non-points races. He has two victories in the NASCAR All-Star Race (2007 and 2018), two wins in the Duel at Daytona qualifying race (2013 and 2019) and three wins in the Budweiser Shootout/Busch Clash (2009, 2010 and 2013), the precursor to the Busch Light Clash at The Coliseum.

● The quarter-mile oval at the L.A. Coliseum is the shortest of short tracks. That suits Harvick just fine. Harvick has totaled 121 wins across the NASCAR Cup Series (60), NASCAR Xfinity Series (47) and NASCAR Truck Series (14). Twenty-nine of those victories have come on short tracks, with eight Cup victories, 17 Xfinity wins and four Truck triumphs.

Kevin Harvick, Driver of the No. 4 Busch Light Ford Mustang

You grew up in Bakersfield, California, and were around for the Mickey Thompson Off-Road Series that raced at the L.A. Coliseum, as well as the 1984 Summer Olympics, which held many events at the Coliseum. What has shaped your perception of the Coliseum, and does racing there as a California native hold any special meaning?

“I’m not 100 percent aware of the full history of the L.A. Coliseum, but I have enough of the history of the L.A. Coliseum in my past, living in California, that I understand the magnitude of putting our vehicles on the ground there and having a race, and the historic events that have happened in the L.A. Coliseum. I remember those Mickey Thompson Off-Road races with the trucks and the buggies jumping out of the arches at the top of the stadium, down the hill, and usually at the bottom of the hill, once they landed, they went into a 90-degree turn. So, from a racing standpoint, I have memories of that. So it’s just a unique event and, when you look at the facility itself, there are just a lot of prestigious moments that go along with it.”

Prior to last year’s Clash, what’s the shortest track you had ever raced on and what was that experience like?

“The shortest track I had ever raced on was the Orange Show Speedway. It was in the football stadium and it was a paved, quarter-mile racetrack in San Bernardino, California. That was definitely the shortest racetrack that I had ever raced on. That was in my Southwest Tour, my Late Model days, that we raced there. That was always one of the smallest but, definitely, the narrowest because it was, literally, the running track, but paved.”

When it came to the actual racing at the Coliseum, how did reality line up with your expectations?

“I had anticipated it being a complete joke, to be honest. But after practicing and running the race, it was probably the most fun that I had all year because the cars raced so well. You could beat and bang, and the racetrack was actually pretty racy. As you look back on it, it was definitely a fun experience.”

As far as the scope of the event, how did reality line up with expectations?

“It all worked out better than everybody anticipated. When you look at the event itself, especially in Los Angeles, it’s just tough to have anything that’s really impactful. But that event for us was really impactful, and it was in a market where we tend to struggle a bit to get big audiences and grab the attention of the media during that particular time. For us, there wasn’t anything at the Coliseum that wasn’t a success last year.”

The Busch Light Clash tees up our version of the Super Bowl – the Daytona 500. How big of a deal is that for the sport?

“It really allows us to get a jumpstart on the season, and it leads into some storylines and other things while there’s a little bit of a break in the football season, because we all know that football is king, right? Football has got the most eyeballs on it and the most things going on, and putting that right in FOX’s backyard there in California and being able to put on an event like that – and we also had the Super Bowl there last year – to make the impact we did with all that was going on in L.A. was a big deal. So, for me, there’s not anything more you can do to kick off the season and make it any bigger than how we’re doing it at the Coliseum.”

For such a tight racetrack, the racing seemed relatively calm last year. To what would you attribute that?

“Well, I don’t think anybody knew what they were doing (laughs). I think as we got into the race, the unique part about the racetrack is the apron was usable, and you had to hit the curbing just right to be able to use that apron right, and how to transition your car to help it turn. The key to the racetrack was being able to use the extra part of the racetrack, and if you didn’t use it correctly, it still penalized you, but if you used it correctly, it gave more space than what you had above the curb.”

Is experience at the Coliseum a good thing, or will people now push the issue to where it might not be as clean a race as it was last year?

“If it’s like that last, last-chance race, that’s probably not what everybody’s looking for, but I think everybody’s going to be much more confident in how their cars race. Everybody knows it’s going to be a good event, and I think as you look at the racing, as long as the racetrack gets built the same, I think it’ll produce another good show.”

No. 4 Busch Light Team Roster

Primary Team Members

Driver: Kevin Harvick
Hometown: Bakersfield, California

Crew Chief: Rodney Childers
Hometown: Mooresville, North Carolina

Car Chief: Robert “Cheddar” Smith
Hometown: Whitewater, Wisconsin

Engineer: Stephen Doran
Hometown: Butler, Pennsylvania

Engineer: Dax Gerringer
Hometown: Gibsonville, North Carolina

Spotter: Tim Fedewa
Hometown: Holt, Michigan

Over-The-Wall Members

Front Tire Changer: Daniel Coffey
Hometown: Granite Falls, North Carolina

Rear Tire Changer: Daniel Smith
Hometown: Concord, North Carolina

Tire Carrier: Jeremy Howard
Hometown: Delhart, Texas

Jack Man: Brandon Banks
Hometown: High Point, North Carolina

Fuel Man: Evan Marchal
Hometown: Westfield, Indiana

Road Crew Members

Mechanic: Tyler Trosper
Hometown: Mooresville, North Carolina

Mechanic: Nick DeFazio
Hometown: Orange, California

Tire Specialist: Jamie Turski
Hometown: Trumbull, Connecticut

Engine Tuner: Robert Brandt
Hometown: Mobile, Alabama

Transporter Co-Driver: Rick Hodges
Hometown: Raleigh, North Carolina

Transporter Co-Driver: Stephen Mitchell
Hometown: Woodville, Ohio

Gener8tor Skills to Accelerate Todd Gilliland in 2023

New Partner Helps People Achieve Their Goals

MOORESVILLE, N.C. (January 19, 2023) – Todd Gilliland will help welcome new partner gener8tor Skills Accelerator to Front Row Motorsports (FRM) and the NASCAR Cup Series as a supporter of the No. 38 Ford Mustang Ford team. The Madison, Wisconsin-based company will be the primary partner of Gilliland and the team beginning at The Clash at the Los Angeles Memorial Coliseum on Sunday, February 5 and be the livery on the No. 38 Ford Mustang during “The Great American Race,” the Daytona 500.

Gilliland will also carry the gener8tor Skills Accelerator scheme at the Chicago Street Race on Sunday, July 2 and at the Indianapolis Motor Speedway Road Course on Sunday, August 13.

Gener8tor Skills Accelerator will be working with Gilliland and FRM throughout the season to introduce fans to their service- a free virtual skill-training program where participants receive one-on-one support to achieve their goals. Gener8tor Skills Accelerator was founded in the summer of 2020 to help those who have lost jobs or are struggling to find employment because of the COVID crisis. The program builds confidence with coaching and support to achieve your desired goals.

“Gener8tor Skills Accelerator is a perfect tool for those passionate NASCAR fans who may be looking for a job in high-demand roles or for those working remotely with companies across the country,” said Cole Shearer, Vice President, gener8tor Skills Accelerator. “We offer various free programs for fans to take advantage of and our partnership with Todd and Front Row Motorsports will help us connect to fans and educate them about all our programs.”

The partnership will include the primary race events, but also social media posts by Gilliland who will promote the accelerator programs. FRM will also work with generator Skills Accelerator to connect business-to-business opportunities with its family of partners.

“It’s awesome any time you can introduce a new company to NASCAR and at the same time introduce the new company to the fans,” said Gilliland. “There is no bigger platform than The Clash and the Daytona 500 to kickoff this partnership. I’m eager to get started to ready to help spread the message and start helping people.”

Fans can learn more about gener8tor and the gener8tor Skills Accelerator programs online at www.gener8tor.com.

About gener8tor

gener8tor is a global venture firm and accelerator network that supports startups, workers, employers, artists and musicians across race, place and gender. gener8tor partners with companies, governments, universities, and nonprofits to operate programs and conferences in more than 41 communities across 22 states and two countries. Fast Company named gener8tor one of the Best Workplaces for Innovators in 2021 and 2022. The International Trade Council recognized gener8tor as the Global Venture Capital Firm of the Year in 2022.

About the gener8tor Skills Accelerator

gener8tor Skills Accelerator is a free, virtual skilling program for people looking for jobs in high-demand roles in their communities or working remotely for companies across the country. The gener8tor Skills Accelerator provides programming for under and unemployed individuals and those that face barriers to employment. The program utilizes the LinkedIn Learning and Microsoft Learn platforms to provide high-quality instruction in fields ranging from customer service to software development. gener8tor Skills has worked with job seekers in 20 different communities and supported over 1,400 job seekers in the last two years.

About Front Row Motorsports

Front Row Motorsports (FRM) is a winning organization in the NASCAR Cup and Craftsman Truck Series. The team is the 2021 Daytona 500 and 2022 Craftsman Truck Series champions. The team was founded in 2004 and is owned by successful entrepreneur, Bob Jenkins. FRM fields the No. 34 and the No. 38 NASCAR Cup Series teams along with the No. 38 Craftsman Truck Series team from its Mooresville, N.C. headquarters. Visit teamfrm.com and follow FRM on social media: Twitter at @Team_FRM, Instagram at @team_frm and Facebook at facebook.com/FrontRowMotorsports.

RFK Racing, Castrol® Announce Partnership Renewal

Leading Lubricant Brand to Continue Serving as Team’s Official Oil Partner

CONCORD, N.C. (Jan. 19, 2023) – RFK Racing has announced that Castrol®, a partner of the team since 2019, has again expanded its partnership with the championship organization as part of a multi-year renewal. The iconic brand will continue to serve as the team’s official oil partner, while expanding its presence on Brad Keselowski’s No. 6 Ford Mustang. Castrol will also be featured as a primary partner on both RFK entries during the 2023 season, highlighting the Castrol Edge brand.

“We’re thrilled to continue our relationship with Castrol, as they have been an invaluable partner for our organization in every aspect of our business,” said Steve Newmark, President of RFK Racing. “Their leading, best in class lubricants and technology have helped to improve our performance on the track, leading us back to victory lane this season, along with many other strong runs.

“Off the track, our collaboration around sustainability continues to generate feedback across our sport and beyond. As a team we are dedicated to maintaining our carbon neutral efforts, and take pride in being the first team in our discipline to do so. Castrol has been the driving force behind that program and we’re looking forward to benefitting from their guidance and expertise in 2023 and beyond.”

Castrol’s 2023 debut comes at Auto Club Speedway (Feb. 26), where the NASCAR Cup Series is set to run the current two-mile layout for the final time. The Fontana track will see a complete overhaul following that race weekend and feature a short track upon return in future seasons.

Castrol will also appear on Keselowski’s machine in the final race of the West Coast swing at Phoenix (March 12). The No. 6 will carry the colors at the spring Talladega race (April 23) where Keselowski leads all active drivers with six wins at the famed Alabama track. Other summer primaries include the Darlington Throwback race (May 14), and a return trip to Atlanta Motor Speedway (July 9).

The lubricant brand will close the year with three primary races in the NASCAR Playoffs on the No. 6 at Bristol (Sept. 16), the Charlotte ROVAL (Oct. 8) and the NASCAR Championship at Phoenix (Nov. 5).

Chris Buescher’s No. 17 Ford will carry the iconic Castrol colors in three races in 2023, first at Richmond Raceway (April 2) – a track where he finished third at in 2022. He will also carry the Castrol banner at Michigan (Aug. 6) and the Indianapolis Road Course (Aug. 13).

Buescher enters his eighth full season of Cup Series competition in 2023, and comes off the best season of his career with 10 top-10 finishes and the memorable win in the Bristol Night Race. Keselowski embarks on his 14th full season in the NCS in 2023 and second as co-owner and driver at RFK.

About Castrol
Castrol, a global leader in lubricant technology, serves consumers in over 140 countries. Our leadership brands include Castrol® GTX® — a premium conventional motor oil; Castrol® GTX® High–Mileage™ – a premium synthetic blend designed for vehicles with over 75,000 miles; the Castrol® EDGE ® line of advanced full-synthetic super premium motor oils that offer unsurpassed strength and performance; as well as our range of commercial transport lubricants. To find out more about Castrol products and programs, please call 1–888–CASTROL or visit www.castrol.com/us

About Roush Fenway Keselowski Racing
RFK Racing, in its 36th season in 2023, features an ownership lineup pairing one of the sport’s most iconic names, Jack Roush, along with NASCAR Champion, Brad Keselowski, and Fenway Sports Group owner John Henry. Roush initially founded the team in 1988 and it has since become one of the most successful racing operations in the world, propelling him to be the first NASCAR owner to amass three hundred wins and capturing eight championships, including back-to-back NASCAR Cup titles in 2003 and 2004. Keselowski, a former owner in the NASCAR Truck Series, brings to the team a championship mindset himself having won the 2012 NASCAR Cup Series Championship. In 2007, Roush partnered with Henry, who also owns Major League Baseball’s Boston Red Sox, English Premier League’s Liverpool F.C., and the NHL’s Pittsburgh Penguins, to form Roush Fenway Racing. Off the track, RFK is a leader and proven winner in NASCAR marketing solutions, having produced multiple award-winning social media, digital content and experiential marketing campaigns. Visit rfkracing.com, and follow the team on all social platforms @rfkracing.

BRADEN CHIARAMONTE MAKES A BIG IMPRESSION IN HIS FIRST-EVER CHILI BOWL MIDGET NATIONALS

The Pete Davis #00B Braden Chiaramonte drove at the 2023 Chili Bowl. Cody Quarles Photo.

(El Cajon, CA, January 17, 2022) One of open-wheel racing’s brightest young stars, Braden Chiaramonte, continued to shine in his first-ever appearance at the prestigious Chili Bowl Midget Nationals. As per usual, the young driver created an incredibly positive impression this time against some of the biggest stars in racing over his two nights of action.

While it was the 37th annual running of the Chili Bowl Midget Nationals, it was only Chiaramonte’s seventh time racing a midget. In addition, the 15-year-old phenom was teaming with car owner Pete Davis to drive his Hot Head Engine Heaters/Esslinger Engineering/RTL Traffic/AM Ortega/Spike Chassis/Esslinger midget #00B for the first time. To say the least, he was excited about the opportunity but had a realistic look at it.

“I really didn’t have much,” Chiaramonte responded when asked about his expectations going into the multi-night event. “Really just wanted to make it to a C or a B main (on Saturday). I wanted to make the A (main) but I knew that would be pretty tough in my first year. Yeah, I was pretty happy. I was kind of hoping to make to make a B main but for my first Chili BowI think it was pretty good. We made it to the C.”

“It was pretty crazy walking into the building with that many cars,” the young driver continued. “The first practice we went out it was pretty crazy. You think you can use a lot of throttle but you really can’t. The track has a lot of grip for sure and the midget really want to wheelie. You have to be really easy on the throttle. I have watched a lot of videos of the track And it is a lot different when you were in the car than what you see in those videos.”

After the practice, which was comprised of two four-lap sessions on the track, Chiaramonte had to wait until Friday for his race night. The youthful driver did not waste the opportunity sightseeing or partying away from the track. Instead, he watched nearly every lap of each race from Monday through Thursday. He studied the more experienced drivers and he studied the track so he would be ready for his first race on Friday.

“Yeah, when I first got there, I thought you had to be really aggressive,” the California racer responded when asked if watching helped. “The more you watch, you know you have to be patient but also aggressive. It is not like the Shoot-Out. If you pass one car, you’re going to be sitting pretty good in points. In the shootout, you have to be passing a couple cars to be sitting pretty good.”

The viewing efforts paid big dividends and to say that Chiaramonte and the Davis meshed well from the start would be an understatement. The duo debuted on Friday in the third 10-lap heat race. Chiaramonte scored a hard-earned wire-to-wire win over a veteran field of drivers.

“It was tough, but Pete gave me a great car,” Chiaramonte told the worldwide audience watching on Flo Racing after the race when asked how he held off the field. “Big thanks to him for letting me come race my first Chili Bowl. All the guys, Grant, Shane, Cody, my dad, and my mom. I want to thank everybody for helping me out. Just keep this going and see what happens. Hopefully, start good in our qualifier, try to move forward, and just get as many points as I can and go from there.”

As the night continued, the competition for the 15-year-old racer who has World of Outlaws aspirations got tougher and tougher. That was evident in his 10-lap qualifier when he started and finished in fifth place. The points he accumulated In his heat race and his qualifier sent him to the B main event. Those points also earned him a pole position start. The race was 15 laps and featured 16 cars. There was literally no room for error as only the top four would transfer onto the night’s A main event. Chiaramonte settled into second on the start and stayed there for the duration. The leader and Chiaramonte simply walked away from the field to earn their tickets to the main event.

For the Friday night main, Chiaramonte started in the 19th spot. The 30-lapper featured racing and an abundance of crashing. The Chili Bowl and crashing seem to go hand in hand as drivers advance forward on the small track in the world-famous SageNet Center. The main lived up to the reputation with crash after crash taking place. Where Chiaramonte started the race made him susceptible to the tangles as it was going to happen in front of him. However, the young driver kept his cool and stayed out of the destruction for the duration.

In the race, Chiaramonte started to advance forward just past the halfway point. He seesawed between 19th and 17th and was 18th with seven laps to go. After the last yellow flag slowed the race on lap 35, he powered the gorgeous black racecar forward to finish 14th.

“It is pretty hard on the Small track,” Chiaramonte said regarding the crashes on the tight track. “You try and look way ahead. You are just trying to miss everything that you can because that is more positions that you will get. If you are going backwards (by being involved in incidents), you are going to be way behind in points.”

Saturday saw Chiaramonte roll on the track for the first of two C main events. For a rookie at the Chili Bowl that is extremely impressive. Consider that there are 23 qualifying races on Saturday. The lowest point drivers started in a pair of O main events. Chiaramonte’s Performance on Friday that saw him score 115 points was good enough to put him in one of the one of the top four qualifiers of those 23 races. It also matched him with a field of drivers who were superstars.

Starting 14th in the 15-lap C main. Chiaramonte ran as high as 12th and ended up finishing 11th. It was another impressive showing for a 15-year-old rookie in a field of 20 cars of that was made up of seasoned drivers mostly seasoned veterans from around the country.

A surprise bonus for the team at the Chili Bowl was the addition of popular driver Thomas “T-Mez” Meseraull from San Jose, California. While he was competing with another team at the event, Davis brought him in to coach Chiaramonte and to set up the car as well. It was a tremendous boost for the teen in the prestigious race.

“Pete wanted somebody good to be coaching me and wrenching,” the personable Chiaramonte stated. “Pete has known T-Mez for a while so he just called him. T-Mez said he would do it. It was a lot of help. Me or my dad to not know a lot about midget stuff. It was good going into the weekend knowing we have somebody there knowing the setup. “

In five starts over two nights, Chiaramonte’s poise, confidence, and driving talent shined bright. He advanced forward from his starting position in three of the races. Only once did he finish in a worse position than he started. That was a one-spot drop with that second-place finish in the Friday B main. In one other race, the Friday qualifier, he finished where he started. All told, of the 365 drivers that raced, he placed 87th overall. A very impressive performance by a rookie driver.

As the full 2023 season is just around the corner, Chiaramonte and his team are making plans for a busy year. If you are interested in becoming a marketing partner with one of the most talented and personable young drivers in the sport, please feel free to call or e-mail Daniel Chiaramonte mailto:dchiaramonte@rtltraffic.com or (619) 988 7563.

Chiaramonte would like to thank the following marketing partners for making his racing possible. RTL Traffic Control and Equipment Rentals, AM Ortega, Impact Racing, and AIM Sports Data.

Braden Chiaramonte 2023 Results

January 13 Tulsa SageNet Center Chili Bowl Midget Nationals 14th A Main

January 14 Tulsa SageNet Center Chili Bowl Midget Nationals 12th C Main

Braden Chiaramonte 2022 Results

January 1 Tulsa Shootout Stock Non Wings 9th A Main

March 5 Imperial Valley Raceway POWRi Southwest Lightning Sprints 2nd A Main

March 6 Imperial Valley Raceway POWRi Southwest Lightning Sprints 8th A Main

March 25 Bakersfield Speedway California Lightning Sprints 6th A Main

April 16 Bakersfield Speedway USAC Western States Midgets 9th A Main

April 23 Imperial Valley Raceway POWRi Southwest Lightning Sprints 1st A Main

April 30 Barona Speedway POWRi Southwest Lightning Sprints 2nd A Main

May 12 US 24 Raceway All In Transportation A Wingless Clash 13th A Main

May 13 US 24 Raceway All In Transportation A Wingless Clash 16th A Main

May 14 US 24 Raceway All In Transportation A Wingless Clash 5th L.C.Q.

May 21 Ventura Raceway USAC Western State Midgets 7th A Main

June 2 US 24 Raceway Performance Electronics Big Dance 12th A Main

June 3 US 24 Raceway Performance Electronics Big Dance 14th A Main

June 4 US 24 Raceway Performance Electronics Big Dance 8th Qualifier

June 11 Lemoore Jet Bowl Non-Wing Outlaw Micro 4th A Main

June 18 Merced Speedway USAC Western Midgets 10th A Main

July 15 Jefferson County Speedway USAC National Midgets 18th A Main

July 16 Jefferson County Speedway USAC National Midgets 16th A Main

August 4 Indianapolis Motor Speedway USAC National Midgets 5th D Main

August 26 Silver Dollar Speedway Winged 360 Sprint Cars 18th A Main

August 27 Placerville Speedway Winged 360 Sprint Cars 12th B Main

September 17 Perris Auto Speedway POWRi Southwest Lightning Sprint 1st A Main

September 23 Lil Texas Motor Speedway C. Bell’s Micro Mania 8th C Main

September 24 Lil Texas Motor Speedway C. Bell’s Micro Mania 22nd B Main

September 30 Silver Dollar Speedway Winged 360 Fall Nationals 7th D Main

October 1 Silver Dollar Speedway Winged 360 Fall Nationals 8th A Main

October 13 Lemoore Speedway Non-Wing Outlaw Cal Cup 7th B Main

October 13 Lemoore Speedway Winged Outlaw Cal Cup 14th A Main

October 14 Lemoore Speedway Non-Wing Outlaw Cal Cup 16th A Main

October 14 Lemoore Speedway Winged Outlaw Cal Cup 16th B Main

October 15 Lemoore Speedway Non-Wing Outlaw Cal Cup 9th A Main

October 15 Lemoore Speedway Winged Outlaw Cal Cup 7th B Main

October 21 Port City Raceway Keith Kunz Motorsports Giveback 8th A Main

October 22 Port City Raceway Keith Kunz Motorsports Giveback 15th A Main

November 11 Adobe Mountain Speedway Non-Wing Outlaw Tribute to Billy Shuman 2nd A Main

November 12 Adobe Mountain Speedway Non-Wing Outlaw Tribute to Billy Shuman 17th A Main

December 31 Tulsa Shootout Stock Non-Wing 7th B Main

December 31 Tulsa Shootout Outlaw Non-Wing 14th LCQ

December 31 Tulsa Shootout Outlaw-Winged 5th B Main