Daytona Beach, Fla. (February 21, 2014) – It’s February! Â Images of hard-charging stock cars drafting down the backstretch and slamming into the turns at nearly 200 MPH come to mind as we approach the highly anticipated Daytona 500.
But before the green flag falls on Sunday, fans will enjoy a pre-race concert performed from the infield by Luke Bryan one of country’s biggest superstars. Â For the past eight years, Sam Bass – The First Officially Licensed Artist of NASCAR – has had the honor of designing and presenting a one-of-a-kind guitar to the pre-race entertainers — some of the biggest celebrities in the music industry.
“I am such a huge fan of live concerts,” says Bass, “and The Daytona 500 pre-race concert is always spectacular. Â I am so proud to present one of my custom-painted guitars to Luke Bryan and am very thankful to Daytona for the honor once again.”
This year’s presentation is a Paul Reed Smith S2 Custom 24 electric guitar displaying one of Sam’s most brilliant designs yet. Â A beautiful All-American theme adorns a flamed maple wood body with a red finish and a red and silver metal flake clear coat.
“We’re delighted to be a part of the pre-race festivities celebrating the 56th Annual Daytona 500” said Jack Higginbotham, PRS Guitars president. Â “We respect the impact that Sam’s art has had on NASCAR fans. Â His graphics truly capture the excitement of the event.”
To read more about Sam’s guitar originals created over the years for the Daytona 500, the annual NASCAR Sprint Cup Awards ceremonies, and trophies awaiting race winners in Victory Circle, visit www.sambass.com.  Also follow posts on Facebook and Twitter.
PRS Guitars was founded by guitarist Paul Reed Smith in 1985 and is one of the premier guitar makers around the world. Â Located in Stevensville, MD, the company has a reputation for creating high quality instruments and amplifiers that are both reliable and beautiful.
