Online appointment campaign begins at Las Vegas race and concludes in Darlington with one blood donor signing their name on the No. 16 hood
WASHINGTON, DC – March 6, 2014 – The No. 16 American Red Cross Ford Fusion sports the first of two #ImProud2Give paint schemes at the Las Vegas Motor Speedway this Sunday, March 9. The No. 16 hood is covered with a larger-than-life Red Cross blood donor sticker, advertising Your Name Here and launching a campaign asking blood donors to make an online appointment at redcrossblood.org.
The month-long campaign concludes at Darlington Raceway with one lucky blood donor adding their name to the No. 16 Red Cross Ford Fusion hood on April 12.
Driver of the No. 16 Red Cross Ford Fusion Greg Biffle supports this campaign and the Red Cross efforts to increase awareness around donating blood because he’s seen firsthand the lifesaving results of donating blood. The Red Cross provides about 40 percent of America’s blood supply.
“As a blood donor, I can help save a life – I’ve met people across the country who are with us today because of a blood donation.” said Biffle. “The gift of a blood donation cannot be replaced by anything else in the world, and it means a world of difference to those in need.”
Eligible whole blood donors can give blood once every 56 days at Red Cross blood drives and blood donation centers throughout the country. Appointments can be made online at redcrossblood.org.
“We’re so thankful for the support of Greg Biffle, 3M and Roush Fenway Racing as we enter the seventh year of a partnership that has led to tens of thousands of blood donations,” said Darren Irby, executive director, marketing, American Red Cross. “Finding a blood donation appointment online takes seconds, but can add years to someone’s life.”
The American Red Cross is celebrating the seventh year of its Red Cross Racing partnership with 3M and Roush Fenway Racing. Thanks to a generous donation from 3M and support by Greg Biffle, the No. 16 Ford Fusion features a Red Cross paint scheme during the March 9 race in Las Vegas, NV, and the April 12 race in Darlington, South Carolina.
How to Donate Blood
All blood types are needed to ensure an adequate supply for patients. A blood donor card or driver’s license, or two other forms of positive identification are required at check-in. Individuals who are 17 years of age (16 with parental permission in some states), weigh at least 110 pounds and are generally in good health may be eligible to donate blood. High school students and other donors 18 years of age and younger also have to meet certain height and weight requirements. Visit redcrossblood.org for more information.
About the American Red Cross
The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation’s blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit redcross.org or join our blog at http://blog.redcross.org.
