NASCAR Cup PR

Veteran racer Corey LaJoie announced a multifaceted NASCAR effort in 2025 that will see the 33-year-old return to the NASCAR Cup Series and appear on Prime Video NASCAR broadcasts as an analyst.

Seven-time NASCAR champion and co-owner of LEGACY MOTOR CLUB (“LEGACY MC”) Jimmie Johnson announced today that LEGACY MC has joined forces with Knighthead Capital Management, LLC

Kaulig Racing announced today Grizzly Nicotine Pouches, from American Snuff Company, LLC (ASC), an affiliate of the iconic RJ Reynolds Tobacco Co., will be a major primary sponsor on the No. 10 Chevrolet

NASCAR Cup Series team owner and Los Angeles native Rick Ware is helping raise awareness to aid the American Red Cross and its ongoing response.

Benebone is back with Front Row Motorsports as a primary partner of Zane Smith and the No. 38 Ford Mustang Dark Horse team for the 2025 NASCAR Cup Series season.

Roush Yates Engines is proud to announce the renewal of its long-standing partnership with Cometic Gasket, a premier supplier of high-performance gaskets and engine sealing solutions.

HYAK Motorsports welcomes back SUNNYD, part of Harvest Hill Beverage Company, as a race team partner for the 2025 NASCAR Cup Series season.

Texas-based commercial vehicle dealer, Rush Truck Centers, will join Noah Gragson and Front Row Motorsports (FRM) in a new partnership for the 2025 NASCAR Cup Series season.

Bardstown, Kentucky-based Rebel® Bourbon kicks off 2025 as the Official Bourbon of Richard Childress Racing, the No. 8 Chevrolet, and two-time NASCAR Cup Series Champion Kyle Busch.

Spire Motorsports announced a multi-year partnership with Workforce – Occupational Health & Safety Solutions to support Michael McDowell, driver of the No. 71 Chevrolet ZL1, as the team ramps up for the upcoming NASCAR Cup Series season.