NASCAR Cup PR

HYAK Motorsports welcomes back SUNNYD, part of Harvest Hill Beverage Company, as a race team partner for the 2025 NASCAR Cup Series season.

Texas-based commercial vehicle dealer, Rush Truck Centers, will join Noah Gragson and Front Row Motorsports (FRM) in a new partnership for the 2025 NASCAR Cup Series season.

Bardstown, Kentucky-based Rebel® Bourbon kicks off 2025 as the Official Bourbon of Richard Childress Racing, the No. 8 Chevrolet, and two-time NASCAR Cup Series Champion Kyle Busch.

Spire Motorsports announced a multi-year partnership with Workforce – Occupational Health & Safety Solutions to support Michael McDowell, driver of the No. 71 Chevrolet ZL1, as the team ramps up for the upcoming NASCAR Cup Series season.

Bass Pro Shops and Winchester announced today an exciting new partnership for the 2025 NASCAR Cup Series season, with Austin Dillon’s No. 3 Chevrolet being sponsored by both legendary outdoor brands.

Community Choice Financial Family of Brands, the dominant financial services provider to under-banked consumers, will return to Front Row Motorsports as a key partner across the organization’s NASCAR Cup and NASCAR CRAFTSMAN Truck Series teams.

Bass Pro Shops announced today that it will be the primary sponsor for longtime partner Martin Truex Jr. for the 67th running of the Daytona 500 on Feb. 16.

Seven-time NASCAR Cup Series Champion and LEGACY MOTOR CLUB’s co-owner Jimmie Johnson announced today his racing plans for 2025.

TRICON Garage (TRICON) announced today that it will attempt to make its NASCAR Cup Series (NCS) debut in the 67th running of the Daytona 500 with 2017 Cup champion Martin Truex Jr.

Dale Earnhardt Jr. and Kelley Earnhardt Miller, co-owners of JR Motorsports; Chris Stapleton, 10-time Grammy Award-winning singer, songwriter and musician; and Justin Allgaier.